As “the face” of our firm, you are responsible for establishing our clients’ presence as well as integrating their messaging into the community in a compelling and valuable way for the members. You will build our clients’ brand visibility and thought leadership by monitoring and participating in online conversations.
Responsibilities & Skills
Drive community strategy
Assist with creation, conception and presentation of social business strategy and integrated marketing campaigns
Ensure that the community strategy supports overall brand goals and objectives
Provide direction for our clients’ public-facing communication, by creating a strategic marketing/communications plan
Content creation – Publishing
Create and maintain content calendars, including writing & posting relevant content
Review user generated comments and posts and respond when appropriate in order to Foster a positive community and add value to the user’s experience
Escalate user-generated content, where appropriate, to internal stakeholders
Use social listening Tools to generate valuable insights, to assist business.
Social Media Marketing
Create, manage and grow our clients’ presence through blogs, Twitter, Facebook and other strategically relevant online properties.