Assistant Brand Manager

Ferrero

As part of the Marketing and Trade Marketing team, you will embark on a dynamic journey through two different departments. This two-year rotational program includes one year in marketing as Assistant Brand Manager (ABM) and the second year in Trade Marketing as POS (Point of Sale) Development & Implementation Specialist.

Main Responsibilities:

• On the first year, as an Assistant Brand Manager (ABM) you will assist the Brand Manager in daily brand management tasks. Responsibilities include creating tracking files and presentations for the Marketing Manager, conducting business analysis, and recommending improvements based on brand performance data.
• The ABM will also track marketing expenditure, oversee minor executions like sampling plans and smaller market activities, and liaise with other departments (Trade Marketing, Sales, Consumer Shopper Understanding, and Supply Chain) as needed.
• Additionally, the ABM will coordinate with agencies on brand campaigns and support content development with external production agencies.

The second year in Trade Marketing bridges Sales & Marketing strategies and objectives. It is a pivotal role in fostering brands advocacy via strong shoppers engagement programs and instore activations. The successful candidate will foster interdepartmental relations and ensure target attainment. As a POS Development and Implementation Specialist, you will create impactful POSM concepts and solutions for the OOS activities, develop and optimize hard and soft POSM (including permanent visibility projects) ensuring efficiency and creativity whilst ensuring on-time delivery across GCC countries. You will also analyze post-execution data and report insightful finding to support future activations optimization focusing on coverage, quality of execution and wastage reduction.

Who we are looking for:

To succeed in this role, you need a Bachelor's Degree in Marketing or Business. You should also have excellent communication skills and strong organizational abilities. Being adept at managing projects and creatively presenting your work is essential as well.