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Assistant Manager - Marketing

Landmark Gulf Group

Posted on June 17, 2019

4 - 5 years United arab emirates - United Arab Emirates

Opening 01

Job Description

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* Role Objective: The assistant marketing manager will lead and build Home Centre s strategic communications across social, digital and PR
Content Creation - Social
Editorial planning and content creation designed to spur conversation/sharing
Planning and developing strategies for increasing engagement and conversion
Develop and execute community, influencer and/or blogger outreach efforts.
Developing tone of voice/playbook and enforcing guidelines/boundaries/implementation across all social messaging
Community Management Social
Monitor social media pages, listen to relevant consumer conversations, provide recommendations for engagement, and respond to conversations about the brand and the content
Curating and promoting UGC
Ensuring input/feedback gets channelled to the appropriate internal teams
Monitor trends in Social Media tools, applications, channels, design and strategy.
Monitor competitor brands and provide monthly reporting
Digital Marketing
Manage all digital campaigns, from ideation to media planning to optimization and performance analysis
Develop long/short term strategies for paid media campaigns on social media and digital platform.
Drive digital strategies, digital marketing plans and digital touch point selection for all platforms to align with digital and marketing targets
Collaborate with trade marketing teams to support all marketing projects and prepare and develop tactical digital marketing plans
Coordinate with media agencies as well as creative marketing team in the creation of content for all digital platforms
Public Relations
Drive marketing communications, and public relations activities, both external and internal
Build strong working relationships with existing media and influencers
Writing Press releases / media alerts
Collate monthly activity and media reports


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Keywords

Assistant Manager Marketing

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Landmark Gulf Group


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