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Assistant Trade Marketing Manager

Sunbulah Group

Posted on July 30, 2019

3 - 5 years Jeddah - Saudi Arabia

Bachelor of Business Administration(Management), Other(Other). Any Nationality

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Job Description

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Job Description
• A fundamental aspect of a TM is to establish oneself as a communication bridge between Sales and Marketing ensuring that the functional objectives are parallel to the overall corporate objective.
• Contributes to the development of the annual BD agreements along with the Sales team, ensuring that the Brand Teams objectives are assimilated into the agreements to ensure that Sunbulah s positioning in a given retail environment is according to the overall strategy
• Contributes Designs a robust promotional plan by channel making sure that it is in accordance to the promotional strategy as aligned with the Brand team in order to achieve the desired market share/ volume and value targets.
• Develops the understanding of retail audit data analysis, in order to interpret the change in shares between the periodic
• Contributes in Prepares a comprehensive budget by channel in accordance to the annual plans in order to ensure available funds for trade marketing activities and monitor such activities against the budget so that any areas of poor performance can be dealt with and corrected in a timely manner
• Oversees the development and ensures execution of all the brand/product related Point of Sales materials and displays across all trade channels to ensure that all materials are aligned with the Sunbulah brand and support the achievement of below the line plans
• Leverage the Global Brand Positioning and solidify the company's superiority through customers in their outlets in order to achieve the overall brand goals
• Train & develop the on-field Merchandising team and ensure excellence when it comes to execution of Trade marketing plans.
• Ensure all required trade fundamentals are in place across all sales channels and develop a mechanism to systematically monitor them from time to time in order to achieve annual sales targets and ensure execution excellence


Desired Candidate Profile

• Minimum Bachelor s Degree (Preferred Majors in Marketing and Business Studies)
• Minimum 3-5 years of experience in Sales, Key Account
• Management or/and Trade Marketing.
• Proficient in MS Office (Word, Excel and Powerpoint)
• Strategic thinking
• Teamwork
• Analytical thinking
• Energetic
• Organization skills
• Business Acumen
• Strong communication
• Strong negotiation skills
• Good role-based leadership and decision making are highly important
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Assistant Trade Marketing Manager consumer goods


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Sunbulah Group

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