Brand and Content Specialist

Loft Orbital

Develop and execute Orbitworks content and social media strategy across platforms (LinkedIn, Twitter, Instagram, blog, etc.)

• Create engaging written, visual, and video content to highlight Orbitworks projects, people, and culture
• Build and maintain a strong employer brand to attract top global talent
• Manage and grow Orbitworks digital presence, ensuring brand consistency and engagement across channels
• Track performance metrics, analyze results, and optimize content and campaigns accordingly
• Collaborate with leadership, People, and BD teams to align campaigns with company goals
• Monitor industry trends to position Orbitworks as a thought leader in the space and technology ecosystem

Must Haves:

• Proven experience in content creation, social media management, or marketing in a fast-paced industry (tech, aerospace, or startup preferred)
• Strong portfolio or links to brands/personal accounts you have scaled in the past
• Excellent writing, editing, and visual storytelling skills
• Deep understanding of digital platforms and audience growth strategies
• Ability to turn complex topics into clear, engaging, and accessible content
• Strong organizational skills with the ability to manage multiple projects simultaneously

Nice to Haves:

• Experience with design and content tools (Canva, Adobe Creative Suite, Figma, or similar)
• Familiarity with SEO, analytics, and performance tracking tools
• Experience running paid social or digital campaigns
• Event branding or ecosystem marketing experience
• Basic video editing and production skills
• Exposure to employer branding or talent marketing in a high-growth environment