Brand & Marketing Manager

Client of NADIA Global

Job Summary: One of our clients in Abu Dhabi is looking for Brand & Marketing Manager

Key Responsibilities:

Brand Strategy & Positioning

• Develop and implement a comprehensive brand strategy aligned with business objectives and market trends.
• Ensure consistent brand identity and messaging across all touchpoints (digital, print, events, presentations).
• Monitor brand health and recommend strategic improvements.

Marketing Planning & Execution

• Create and execute integrated marketing plans that drive awareness, engagement, lead generation and client acquisition.
• Plan and manage marketing campaigns across digital, social media, email, PR and events.
• Collaborate with internal teams (sales, asset management, operations) and external agencies for campaign delivery.

Digital Marketing & Content

• Oversee digital marketing channels, including website content, SEO/SEM, social media and email marketing.
• Coordinate creation of marketing collateral, presentations, pitch decks and advertising content.
• Track and analyse campaign performance, KPIs, audience engagement and ROI.

Stakeholder Engagement & Events

• Support business development teams by producing client facing marketing materials and pitch support content.
• Manage brand presence at industry events, conferences, webinars and community activities.
• Build and maintain relationships with media partners, vendors and creative agencies.

Team Leadership & Budgeting

• Lead or coordinate marketing specialists and external vendors to achieve strategic outcomes.
• Develop and manage the marketing budget, ensuring cost effective use of resources.
• Provide regular performance reporting and insights to senior management.