Communications Manager careem

What you'll do

• External comms & PR
  
  • Develop and implement external communications plans for key product and business announcements across Careem s verticals (Careem Pay, Careem Food, Careem Quik, Careem DineOut, Careem Bike, Tenants, Donations, and more).
  • Draft bilingual press releases, media statements, and executive briefings that reflect Careem s tone and strategic objectives.
  • Maintain and strengthen relationships with tier-one media across print, digital, and broadcast channels to secure consistent, high-quality coverage.
  • Build and nurture strong relationships with journalists and editors covering fintech, AI, business, and lifestyle across both English and Arabic titles in the UAE.
  • Identify and leverage emerging digital media channels and new content formats to stay ahead of the rapidly evolving media landscape.
  • Proactively pitch stories, interviews, and features that reinforce Careem as the region s leading tech platform
  • Provide strategic counsel on crisis communication in coordination with the leadership team and relevant stakeholders.
  • Collaborate cross-functionally with Social Media, Marketing, Product, and Government Relations teams to ensure message consistency across channels.
  • Collaborate with senior leaders and external partners to develop case studies, op-eds, articles, and whitepapers.
• Events & executive profiling
  
  • Identify and coordinate executive speaking opportunities at leading, impactful industry events, preparing talking points and media briefing documents.
  • Evaluate the quality and relevance of external events and advise on Careem s participation strategy to ensure alignment with business objectives.
  • Prepare senior leadership for speaking engagements through tailored briefing documents and prep sessions
  • Ensure all spokespeople are media-trained, confident, and aligned with Careem s narrative and messaging.
  • Attend events in person to support on-the-ground communications, manage media interactions, and post-event feedback.
  • Identify high-impact, relevant awards for Careem s senior leadership and internal teams across functions, and manage the full nomination process.
• Agency management
  
  • Manage Careem s PR agency, providing strategic direction, evaluating performance, and ensuring proactive delivery of results.
  • Conduct regular performance reviews and ensure the agency delivers creative, insight-led communications that drive measurable outcomes and a clear ROI.
• Content strategy
  
  • Produce and edit high-quality content in both English and Arabic for media, blogs, and external platforms.
  • Maintain brand consistency across all communications, ensuring adherence to Careem s external comms guidelines.
  • Review and approve all communications and campaigns related to Careem Ads partnerships, ensuring compliance with brand safety, regional sensitivities, and reputational standards.
  • Build and maintain documentation, templates, and trackers to streamline communications processes and ensure best practices are followed.

What you'll need

• Fluent in Arabic and English, written and spoken
• Strong written and verbal communication skills
• 7+ years of experience in corporate communications or public relations (agency background preferred)
• Thrives in a fast-paced environment, highly adaptable
• Strong UAE media relations
• Deep understanding of the UAE media landscape and emerging digital storytelling platforms
• Can easily collaborate with senior leadership and cross-functionally
• Experience managing external agencies
• Experience with crisis & reputation management
• Proficient in using ChatGPT and Google Gemini to enhance content development across comms workflows.
• Skilled at building AI-assisted processes that significantly increase output quality, volume, and turnaround time, improving team productivity