Consumer Marketing Manager Cleopatra Hospitals Group Posted on August 14, 2019 6 - 7 years Cairo - Egypt Bachelor of Business Administration(Management). Any Nationality Send Me Jobs Like This SEND Alert Set Successfully Opening 01 Job Description EMAIL JOB SEND Email sent successfully. SHARE JOB Conduct segmentation of the market and identify the key cohorts, their sentiments, attitudes and behaviors and best ways to impact them to build equity and generate business• Uncover all the insights relevant to healthcare industry & consumer decision tree• Align all activities and communication to match the different segments targeted based on generated insights• Identify the different perceptions (image/personality/triggers/barriers) towards the group and individual entities within and address them through storytelling campaigns and other activities• Fully experienced in agency selection, briefing, creative evaluation, and execution across media• In cooperation with the digital team expand the group s presence on all relevant social/digital platforms• Identify and make appropriate partnerships and sponsorship deals to reach our target and to further enforce our positioning• Experienced in media planning and buying, traditional and new• Lead in the preparation of key stakeholder and seasonal events• Develop mechanism for evaluating satisfaction on an ongoing basis and initiating corrective action• Act as the guardian of company branding and visibility• Ownership of the company website, it s revamp and its content update and ensuring smooth and logical navigation and usability within• Create ideas/ critique own ideas and defend own ideas (open minded and impersonal) Company Industry Medical / Healthcare / Diagnostics / Medical Devices Department/Functional Area Marketing / Brand Management / Marketing Research / Digital Marketing Desired Candidate Profile Bachelor s degree in Marketing/Business Administration/Mass Communication from a reputable university• 6 years of consumer marketing experience and team leadership from a dynamic category background• Proficient with numbers, their analysis and deriving meaning/insights• Persuasion through data/facts and common sense• Very good communication and presentation skills• Willingness and ability to build something new from scratch and see it grow• Eye for beauty and aesthetics• Speaks the consumer language and is consumer centric• Can articulate and critique own work and ideas Keywords Consumer Marketing Manager REPORT THIS JOB Disclaimer: Naukrigulf.com is only a platform to bring jobseekers & employers together. Applicants are advised to research the bonafides of the prospective employer independently. We do NOT endorse any requests for money payments and strictly advice against sharing personal or bank related information.We also recommend you visit Security Advice for more information. If you suspect any fraud or malpractice, email us at firstname.lastname@example.org People Looking for Marketing Manager Jobs also searched Marketing Manager Jobs Sales Manager Jobs Business Development Manager Jobs Marketing Jobs Marketing Management Jobs Branding Jobs Media Planning Jobs Cleopatra Hospitals Group About this CompanyEstablished in July 2014, Cleopatra Hospitals Group ( CHG ), is a healthcare investment platform with the aim of enhancing the quality and accessibility of healthcare in Egypt. The platform was formed by Abraaj, a leading private equity investor operating in global growth...(More)Industry:Healthcare and Medical ServicesSee all Careers and Jobs at Cleopatra Hospitals Group More View Contact Details Contact Name/ Designation: - Website https://wuzzuf.net/jobs/p/223317-Consumer-Marketing-Manager-Cleopatra-Hospitals-Group-Cairo-Egypt Additional Information Required Employer has requested some additional information along with your application for this job Cancel Login to Naukrigulf Continue using GOOGLE FACEBOOK All your activity will remain private or Forgot Password?