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Digital Marketeer

Client of Hopscotch ME

Posted on January 15, 2020

2 - 3 years United Arab Emirates - United Arab Emirates

Any Graduation. Any Nationality

Opening 01

Job Description

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The Company
Calling all ex-agency mamas! If you're currently looking for a flexible role in digital marketing, we could have the answer for you. Our client is an exciting fast-growing start-up in the B2B service sector, and they urgently need your expertise to help grow their online presence.
The Candidate
We are looking for a Digital Marketing guru to run PPC campaigns, manage SEO and all kinds of growth efforts for this client. Ideally you'll have an agency or start-up background and you should be well-versed in principles and practice of search engine marketing (SEM) and search engine optimization (SEO.) as well as other channels. You should also be analytical and good with numbers!
-2-3 years experience with organic and paid acquisition media management, at an agency; experience with a startup would also be great
-Understanding of key customer acquisition metrics
-Very strong Excel and/or SQL skills or the ability and willingness to learn as it pertains to the position
-Experience with digital tools such as ad platforms (Instagram, Linkedin, Google AdWords), SEO, content marketing, marketing analytics tools, and ESP management and execution
The Role
Here's how the role breaks down:
- Manage and optimize the existing digital marketing campaign components including keyword strategy, ad copy, bid prices, cost per conversion, cost per click, etc.
- Keep maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
- Monitor budget and adjust bids to gain better ROI
- Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms if needed.
- Create new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.
- Prepare weekly and monthly reporting
- Keep pace with search engine and PPC industry trends and developments
- Monitor and evaluate search results and search performance across the major search channels.
- Manage SEO content and social media accounts.
We'd love to hear from you!


Keywords

Digital Marketeer

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Client of Hopscotch ME


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Website https://hopscotch.work/jobs/digital-marketeer


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