a. Devise Strategies to drive online traffic to Company websites
b. Tracking conversion rates and making improvements to the website. c. Developing and managing digital marketing campaigns
d. Utilizing a range of techniques including paid search, blogs, SEO, SMM, Google Ads, Visual and text ad, Sponsored ads and PPC etc.
e. Overseeing the social media strategy for the company.
f. Managing online brand and product campaigns to raise brand awareness through emails and social media as per industry best practices.
g. A/B and MVT Testing as well as tracking and reporting on email campaigns h. Improving the content of the company website to generate more
i. Responsibility for proposals, planning and expense control of all digital marketing
j. Monitoring for mentions and engaging with customers whenever required. k. Creating, Managing designs, marketing databases, and online activities at
the best possible costs
l. Managing content diary for all campaigns, including creating multimedia content such as videos, animation, and audio content.
m. Identify trends, Collate and report back monthly on performance statistics for all digital communications across all channels, using these statistics to influence future digital activity
n. Review new technologies and keep the company management informed of
the developing technologies in digital marketing on a monthly basis. o. E-Commerce website management for the company s virtual sale.
a. Deal with correspondence, follow-ups and Phone calls
b. Managing CEO calendar including meetings and appointments
c. Arranging Travel, Transport, and accommodation including keeping track of expenses
d. Reminding CEO of important meetings, tasks etc. e. Liaising with Staff suppliers and clients
f. Support the CEO with other tasks for research, including personal support etc.
a. Degree in Marketing
b. Multi Tasker who can work independently
c. Minimum 3 years Proven work experience in digital marketing
d. Highly creative in identifying audiences and devising digital campaigns engaging the customers
e. Experienced in landing pages and user funnels
f. Excellent knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
g. Knowledge of Ad Serving tools
h. Experience in setup and optimization of Google adwords etc
other design tools, etc.
j. Previous Experience in ISO, six sigma consultancy or certification firms preferred.
k. Analytical and data driven thinking