Digital Marketing Lead Unifonic Posted on November 28, 2019 5 - 6 years Riyadh - Saudi Arabia Any Graduation. Any Nationality Send Me Jobs Like This SEND Alert Set Successfully Opening 01 Job Description EMAIL JOB SEND Email sent successfully. SHARE JOB The Digital Marketing Lead is responsible for generating leads and acquiring customers for a business-to-business company through Social Media, Search Engine, Paid Advertising, Marketing Automation Tools and Affiliates. The Digital Marketing Lead is responsible for crafting and maintaining marketing automation, testing and launching new demand generation marketing programs, analyzing the performance of programs, optimizing landing pages and email campaigns, data maintenance, and purchasing. The responsibilities of the Digital Marketing Lead include but not limited to:• Provide a constant and predictable stream of Marketing Qualified Leads to the sales team based on the different products offered and to nurture the brand exposure and engagement of existing clients.• Support the sales team in generating a stream of Marketing Qualified Leads by creating targeted marketing programs to drive awareness and interest in the companies' services.• Work closely with other marketing teams, field teams, sales, product marketing, and engineering to implement demand generation strategy.• Monitor and optimize lead scoring to ensure Marketing Qualified Leads are passed to sales for qualification.• Create and maintain metrics on marketing activities and their impact on revenue.• Delivering annual sales and profit objectives set by the business.• Plan, create, execute and report of campaigns by collaborating with both internal and external resources.• Understands the sales process and the role marketing plays to support the sales team. Company Industry IT - Software Services Department/Functional Area Marketing / Brand Management / Marketing Research / Digital Marketing Desired Candidate Profile • Hands-on 5+ years of recent experience in a sales environment, preferably in SaaS, Enterprise Software or tech-related industry.• Expert in Unifonic geographic focus and ability to work with other stakeholders internally and externally.• Bachelor degree in Business Administration, Marketing or other Business related field.• Monitor and optimize lead scoring to ensure quality leads are passed to sales for qualification.• Solid experience in marketing automation tools (HubSpot, Marketo, etc).• Outstanding Google analysis, data, and numerical analysis skills.• Experience managing and monitoring performance and effectiveness of online marketing tactics such as PPC, SEO, SEM, SMM.• Monitor and maintain data quality of the marketing database.• Fluent in English and Arabic with excellent writing/editing and verbal communication skills. Keywords Digital Marketing Lead REPORT THIS JOB Disclaimer: Naukrigulf.com is only a platform to bring jobseekers & employers together. Applicants are advised to research the bonafides of the prospective employer independently. We do NOT endorse any requests for money payments and strictly advice against sharing personal or bank related information.We also recommend you visit Security Advice for more information. If you suspect any fraud or malpractice, email us at email@example.com People Looking for Marketing Lead Jobs also searched Marketing Lead Jobs Marketing Jobs SEO Jobs Online Marketing Jobs SMM Jobs Digital Marketing Jobs SEM Jobs Unifonic View Contact Details Contact Name/ Designation: - Website https://jobs.unifonic.com/o/digital-marketing-lead Additional Information Required Employer has requested some additional information along with your application for this job Cancel Login to Naukrigulf Continue using GOOGLE FACEBOOK All your activity will remain private or Forgot Password?