Perform the assigned duties as per the set policies and procedures in order to achieve the department goals.
Lead and manage the daily digital marketing operations in order to achieve the set goals.
Manage and monitor Ad-Campaign metrics and lead the digital marketing channels of the client, such as Social media platforms, Website, advertising campaigns, etc.
Gather and analyze all data on the previous campaigns (Based on best performance, optimization, etc.).
Monitor and create a digital marketing budget for the assigned projects based on the data of the previous projects and forecast the required budget.
Monitor and develop a project plan, schedule, and outcomes (Key milestones, deliverables, dependencies, etc.).
Find and analyze available marketing vendors within the market and maintain a good relationship for any future collaboration.
Create performance metrics, and conduct analysis to determine the effectiveness of the project and implement changes when required.
Translate client insights into successful digital marketing programs.
Manage and follow-up the SEO (Search Engine Optimization) with external agencies and analyze the received reports.
Develop strategies to increase the number of visitors on the client s website by achieving high-ranking placements in search results.
Conduct meetings with team members to discuss the project related matters (key accomplishments, upcoming activities, decisions, risks, issues, etc.).
Follow up with clients to get their feedback and make sure that the client is highly satisfied of the provided services.
Keep up to date with the latest new trends of Ad-Innovation and technology in areas related to digital marketing performance to determine the ability to apply/use them and the potential resources required.
Establish and maintain a proper, safe and healthy work environment.
Evaluate market needs, and understand how to acquire knowledge about clients trends and demands.
Analyze and evaluate campaigns performance, marketing channels effectiveness, and buyers feedback.
Provide recommendations and prepare periodic reports on campaigns performance and related analytics.
Perform any other tasks related to the job assigned by the direct manager.
Bachelor degree in Marketing or in any other related field
Ability to manage multiple tasks
Details & deadline-Oriented
Attention to details
Creativity and innovative thinking
Communication and interpersonal skill
Strong leadership and organizational skills
Follow-up and monitoring skills
Networking and analytical skills
Social Perceptiveness skills.
Content writing skills
Good knowledge of market dynamics in the fashion retail industry as well as a broad-based marketing
High level of computer literacy and Microsoft Office.
Analytical skills to forecast and identify trends and challenges
Familiarity with the latest trends, technologies, and methodologies in graphic design, web design, production, etc.
Strong Project management skills
Advanced Knowledge in digital media platforms
knowledge of ad serving tools
Good Knowledge of SEO and Google Analytics