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Digital Marketing Manager

Pullman Jumeirah Lakes Towers Hotel & Residences

Posted on July 9, 2018

1 - 2 years Dubai - United Arab Emirates

Any Nationality

Opening 01

Job Description

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The Pullman Jumeirah Lakes Towers Hotel and Residences is a five star luxury hotel with 278 contemporary guest rooms and 76 spacious serviced apartments in a 35-floor high-rise tower with breath-taking views of the Dubai Marina and Jumeirah Lakes. The Pullman offers a large variety of state of the art meeting facilities with 11 Meeting rooms andnbsp3 restaurants, a pool snack bar and coffee lounge. This addition to the Pullman network in the Middle East is ideally situated next to the DAMAC Properties Metro Station next to Dubai Marina.
Role Summary:
The Digital Marketing Manager will develop and execute the annual E-Marketing plan including: Online distribution management, Database acquisition and communication, Search engines optimization / marketing activities, Social Media, Online advertising, Mobile marketing, Tracking, Analysis and Control. You will also preserve brand standards and price consistency across all online distribution channels. In addition you will gather and analyze intelligence on markets' threats and opportunities and manage various e-tools e.g. eCRMnbsp(Customer Relationship Management), websites' CMSs (Content Management System), Social Media Management Platform ...etc. Younbspwill also build a destination-focused web strategy and manage strategic alliances with online travel agencies and stimulate support and development of the online strategy within the hotel.
Specific Requirements:
• Strategic thinker and decision maker.
• Passionate about the digital world, self starter and fast learner.
• Familiarity with Content Management systems.
• Basic html knowledge an asset.
• Comfortable working with photo-editing software; Photoshop for example.
• Familiarity with Google Analytics or other web analytics tools and metrics.
• Past experience purchasing online display advertising and coordinating online campaigns.
• Knowledge of search engine optimization/marketing practices also an asset.


Hotels / Hospitality

Keywords

Digital Marketing Social Media Photogoogle Analytics Web Analytics Mobile Marketing Strategic Alliances Display Advertising Photo Editing

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Pullman Jumeirah Lakes Towers Hotel & Residences


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