Digital Marketing Specialist / Social media manager

Le Chocolat

Key Responsibilities
Social Media Management:
Manage content calendar: 15 posts & 30 stories per month per brand
Manage content creation/ photoshoots and UGC content creation
Design or coordinate graphic content
Lead campaign ideation and execution
Community management and engagement
Influencer & Ambassador Programs
Coordinate barter collaborations and brand ambassador programs
Launch and manage affiliate sales programs
Digital Marketing:
Email marketing campaigns
Run and optimize paid digital ads (Google, Meta, etc.)
SEO optimization and blog post writing
Website & Content Management
Coordinate website creation, updates, and product uploads
Ensure brand consistency across all digital touchpoints
Brand Strategy & Positioning
Analyze competition and trends to inform positioning, pricing, and promotions
Propose fresh ideas for brand visibility and growth
Events & Activations:
Plan and execute on-ground activations
Coordinate with contractors for brand booths at exhibitions
Ensure identity consistency and impactful presence
Relationship Building & Gifting:
Develop and execute relationship tools and gift kits for distributors and partners
Other Responsibilities:
Coordinate and prepare company and brand presentations
Support inventory planning and forecasting for retail-facing activities

Qualifications & Requirements:
3+ years of marketing experience, ideally in F&B or lifestyle sectors
Proven track record in social media, content creation, and digital campaigns
Familiar basic web management
Analytical thinker with creative flair and excellent communication skills
Fluent in English
Experience working with agencies, contractors, and production teams