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Director of Sales & Marketing Crowne Plaza Hotel Abu Dhabi

Intercontinental Hotels Group (IHG)

2 - 4 years United Arab Emirates - United Arab Emirates

Bachelor of Business Administration(Management). Any Nationality


, Posted on May 15, 2018 1 Opening

Job Description

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At Crowne Plaza Hotels & Resorts our goal is to make business travel work. That's where you come in. When you're part of the Crowne Plaza Hotels & Resorts brand you're more than just a job title.
At Crowne Plaza we look for people who are dynamic, confident and ambitious; people who excel in their role and help our guests succeed too.
Join us as a Director of Sales & Marketing Crowne Plaza Abu Dhabi . You'll have ambition, talent and obviously, some key skills. Because, for this vital role, we're looking for someone who can be an expert at what you do; by acting and looking the part and adapting your style to match your guests' pace in all you do. Making it happen by being perceptive to your guests' needs; by taking ownership for getting things done and working seamlessly with others to help guests be successful.
The Crowne Plaza Abu Dhabi hotel is located on Hamdan Bin Mohammed Street, at the center of Abu Dhabi's thriving commerce and culture, just 15 minutes from ADNEC and half an hour from Abu Dhabi International Airport. Grand shopping complexes including the World Trade Center Mall and Marina Mall are minutes away. The spectacular curve of the Corniche is even closer, with parks and beaches stretching along the waterfront. Award-winning restaurants and bars, world-class service, comfort and convenience in downtown Abu Dhabi and a foodie destination not to be missed. The Crowne Plaza Abu Dhabi hotel makes the perfect base for visiting and doing business in this dazzling 21st-century metropolis.
Duties and responsibilities
FINANCIAL RETUR
Achieve budgeted revenues and personal/team sales goals and maximise profitability. Participate in the preparation of the annual departmental operating budget, the hotel marketing plan and business plan, and financial plans.
Create and implement sales plans that drive measurable incremental occupancy, increase average rates, increase volume, food and beverage and banquet sales.
Review monthly reports and sales forecasts to analyse current/potential market and sales trends, direct activities to increase revenue and market share and monitor performance to ensure actual sales meet or exceed established revenue plan.
Create and develop special events and sales blitzes to showcase the hotel to potential clients. Attend trade shows and major market events locally and nationally to promote new business and increase sales and marketing opportunities for the hotel.
PEOPLE
Direct day-to-day sales activities, plan and assign work, and establish performance and development goals for team members. Provide mentoring, coaching and regular feedback to help manage conflict, improve team member performance, and recognise good performance.
Educate, train and motivate sales and marketing teams to achieve hotel revenue goals. Ensure staff has the information, market data, tools and equipment to successfully carry out job duties.
Develop and maintain relationships with key clients and outside contacts (example: guests, airliners, wholesalers, travel agencies, ad agencies, local community groups) in order to produce group and/or convention business, to include room sales, food and beverage sales, and catering/banquet services.
RESPONSIBLE BUSINESS
Identify operational problems that reduce the effectiveness of marketing activities and overall hotel sales performance and work with appropriate departments on solutions.
Develop awareness and reputation of the hotel and the brand in the local community, may serve as the hotel representative for media related inquiries.
Work closely with key business leaders, officials, and representatives of local community groups within the city to ensure constant high profile exposure for the hotel.
Effectively communicate and market aspects of the hotel that are sustainable or "green" and use information to gain new business opportunities
Work with advertising agencies, consulting firms, and vendors to maximise advertising investments and ensure ads represent brand identity.
ACCOUNTABILITY
This is the top sales and marketing job in a large, full-service, luxury, resort, or major flagship hotel. Hotel may have multiple sites and facilities, high-volume catering and/or convention facilities, and a large number of VIP and special service guests. May manage a large number of professional level and administrative sales, catering, and/or convention employees.
At Crowne Plaza Hotels & Resorts our goal is to make business travel work. That's where you come in. When you're part of the Crowne Plaza Hotels & Resorts brand you're more than just a job title.
Bachelor's degree / higher education qualification / equivalent in marketing or related field
two to four years of experience in a hospitality or hotel sales and marketing setting.
Previous leadership experience within marketing required
In return for your hard work, you can look forward to a highly competitive salary and benefits package. What's more, because your career will be as unique as you are, we'll give you all the tailored support you need to make a great start, be involved and grow.
And because the Crowne Plaza Hotels & Resorts brand belongs to the IHG family of brands, you'll also benefit from all of the opportunities that come from being part of a successful, global hospitality company with over 4800 hotels in over 100 countries around the world.
So whoever you are, whatever you love doing, bring your passion to Crowne Plaza and IHG and we'll make sure you'll have room to be yourself. Find out more about joining us today by going to careers.ihg.com
Should your CV be shortlisted as per our internal requirements and business needs, you will be contacted for an interview.


Industry Type : Hotels / Hospitality
Functional Area : Sales / Business Development

Keywords

Service Hospitality Consulting Tools Luxury CV Catering Coaching Administration Operations

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Intercontinental Hotels Group (IHG)


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