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Executive - Restaurant.BakerySales


Posted on April 11, 2019

2 - 6 years Dubai, Sharjah - United Arab Emirates

Any Graduation. Any Arabic National, Any GCC National

As per UAE law

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Job Description

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Jointly agree with channel manager and execute respective channel strategies, identify key customers within their areas and propose plan to introduce new products and increase size of business with them. Increase the distribution coverage by opening new accounts and evaluating their potential. Responsible for the achievement of category wise budgeted volumes and customer service. Ensure improve in productivity and proper routing of sales team. Ensuring collections on time. Building relationship with customers.
Exploring new product opportunities in his / her channel and customers.

FMCG / Foods / Beverages

Sales / Business Development

Desired Candidate Profile

Customer Strategy and Business Plan
• Executes the Channel / customer business plan for his/her area.
• Build and maintain business relationship with customer’s decision makers.
• Ensure orders are communicated to sales coordinators accurately and on time.
• Working in closely with food service development team to introduce new products / new applications with customers
• Guides and leads team of sales representative to open new customers
• Route planning for sales representatives.
• Ensuring account receivables are collected on time. Be aware of customers’ financial health to prevent bad debts.
• Working with sales representatives to collect overdue amounts.
• Working closely with sales coordinators to ensure high customer service levels.
• Promptly address customer complaints
• Ensuring products are sold according to price lists.

• Advisory role to channel manager for rates negotiations and terms of trade.
• Monitors Customer Performance by tracking customer contribution

Plays active ambassador role
• Acts as active ambassador of IFFCO at the customer and of the customer at IFFCO
Key Performance Indicators (KPIs)
• Customer happiness index
• Additional customers
• Revenue growth year on year.


sales bakery ingredients restaurant HORECA Horeca Sales

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IFFCO is a United Arab Emirates based international group which manufactures and markets a well-integrated range of mass-market food products, related derivatives, intermediates and services.

Our business is broadly segmented as: Impulse Foods • Oils, Fats and Agri Foods • Packaging • Sales and Distribution. Supported by thirty three manufacturing sites in eleven countries and twenty offices worldwide, IFFCO has developed several brands which include Allana, London Dairy, Noor, Tiffany, Igloo, Rahma, Al Baker, Hayat, Allegro, Al Khazna offering value to its consumers and reaching markets in Middle East, Africa, Eastern Europe, West Asia, Far East, Australia and the USA
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Name/ Designation:
Ms. Sadiya Shaikh - Recruitment Specialist

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