Manager - Analytics

Publicis Groupe Middle East

Responsibilities

Technical & Product

Comfortable using econometric software (StrataQED, MassTer, SAS, etc.)

Comfortable programming multiple linear regression models in a language of choice (Python or R)

Open to exploring and evaluating alternative tools for econometrics purposes

Business Acumen & Operational Efficiency

Continually search for growth opportunities with prospective clients

Project manage econometrics projects from pitching, data collection and processing, modelling through to delivery

Manage client relations and keep them updated throughout with regards to project status and issues

Build econometric (MMM) models of the highest standards while keeping in mind evaluation metrics around fit, robustness, and predictive power

Convey the results of the MMM models in ways that are easy to understand and actionable for clients

Be comfortable debating and explaining complex concepts (regression, goodness of fit metrics, diminishing returns) with clients

Innovative & Analytical Mindset

Ensure that the Groupe offering in the MMM space is competitive with industry competition

Always look to innovate and add value to clients through the product

Be open to automation / outsourcing / efficiency gains in every part of the modelling process, and look to reduce time spent while maintaining output quality

People & Leadership

Seeks others' feedback to develop self-awareness, strengths and address development area.

Is able to proactively raise issues to improve effective team working and collaboration.

Is able to communicate confidently in a clear, concise and articulate manner.

Collaborates with stakeholders and embraces an inclusive based environment.

Is able to make valuable contributions to discussions and brainstorming sessions, providing insight and point of view.

Able to build relationships quickly with others and engages personally with peers and clients.

Treats others with respect, listens to other perspectives, especially when they are different from own.

Able to tackle problems in a timely manner and develop contingency plans that focus on problem resolution.

Drives a culture of trust with Peers, clients and all other stakeholders.

Self

Is able to take ownership for actions and deals with consequences in a mature manner.

Able to adjust performance based on experiences and feedback and showcases agility and flexibility.

Displays openness to the ideas of others and leverages them when beneficial for the business.

Showcases curiosity and open mindset towards new ways of doing things.

Is able to set high impact objectives and goes above and beyond to exceed performance.

Demonstrates the Growth Mindset and is able to take ownership of personal development and growth.

Capable of constructively challenging the status-quo and takes risks to challenge internal and external perspectives.

Approaches situations and individuals with honesty, integrity and humbleness.

Displays resilience and maintains drives and a positive outlook when faced with challenges.