Marketing Business Analyst Binance

Employer Active

Posted 22 hrs ago

Experience

1 - 7 Years

Education

Bachelor of Science(Statistics)

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Key Responsibilities
  • Analyze marketing campaign performance, customer behavior, and market trends to identify opportunities and risks.
  • Develop and maintain marketing dashboards and reports to track KPIs and ROI.
  • Collaborate with marketing and sales teams to define data requirements and support campaign planning.
  • Conduct competitor analysis and market research to inform marketing strategies.
  • Use data visualization tools to present insights clearly to stakeholders.
  • Identify trends and recommend improvements to optimize marketing spend and effectiveness.
  • Operations, strategies, and specific KOL traffic analysis, performance analysis (registration conversion), etc. , KOL

Desired Candidate Profile

Qualifications
  • Bachelor s degree in Marketing, Business, Statistics, or related field.
  • Proven experience in marketing analysis, business intelligence, or related roles.
  • Proficiency in data analysis tools such as Excel, SQL, Tableau, Power BI, or similar.
  • Strong analytical skills with the ability to interpret complex data sets.
  • Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders. Additional languages would be a strong advantage.
  • Knowledge of digital marketing channels and metrics is a plus.
  • Experience with statistical software or programming languages (Python, R) is a bonus.

Company Industry

Keywords

  • Marketing Business Analyst

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Binance

Binance is a leading global blockchain ecosystem behind the world s largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 280 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

Read More

https://jobs.lever.co/binance/65f08a71-1954-4ee0-a897-d656fb93b066

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