Marketing Coordinator

Embed

Fueling the business of fun.Not just a game-changer, it s a life-changer. Designed to deliver a superior guest experience, the software solutions platform is a complete integrated solution made to enable business owners to achieve greater operational efficiency while reducing costs and increasing profitability.With Embed s platform, a business (single or multi-location) has real-time visibility and control across the entire operation: a full range of games management, real-time prize inventory, from guest party planning and bookings via mobile to integrated point-of-sales, including bundles and upsell packages, self-recycling game card kiosks and so much more. And it is all interconnected.We have offices across the globe: USA, EMEA, and Asia. With more than 1,000 customers and over 3,000 installations in 56 countries, we are equipped and ready to empower Family Entertainment businesses with direct sales, services, and support anytime, anywhere.We are in the business of fun and no one takes fun more seriously than us, which is why we put our people at the heart of everything we do, and how we do it. Get inspired because no one s having more fun than us.Position SummaryThe Marketing Coordinator is the go-to person for all Dubai and other assigned regions related marketing matters and works closely with the rest of the teams in the Company, primarily Sales, Transformation Growth and extended Marketing teams, to develop and execute the strategic GTM plan, focusing on lead generation and nurturing existing customers. The role also requires the candidate to support the implementation and execution of the Events Strategy with operational and logistical excellence.Key ResponsibilitiesDevelop and execute the GTM plan, including:End-to-end marketing campaign management (planning, execution, monitoring and reporting)Foraging strategic partnerships, including trade associations, to promote EmbedSecure in-person or virtual speaking engagements, panel discussion, webinars and any other relevant opportunities to position Embed as a thought leader in the industryManage marketing budgetWork with internal stakeholders (such as Sales and the Transformation Growth team) to align and synergize GTM plansWork with the Global Marketing Director to implement and execute Events Strategy including:Manage calendar of events, including national & regional tradeshows and customer showsPlan and execute end-to-end event logistics, including but not limited to tradeshow shipping, accommodation booking, managing deployment of brochureware & tradeshow trinkets, on-site activations such as happy hour and after-party and on-the-day event executionDrive sign-ups of tradeshow meetings via 360 communication plan covering different customer segments (e.g.: 1st time FEC owners, FECs with competitor systems etc) through the pre-show and post-show consumer journeyBe on the look-out for relevant events and training seminars that Embed can be part ofManage marketing collateral requests including:Educate, guide and clarify stakeholders requestsBrief Creative, Digital and/or Social.Source and negotiate with vendors to produce cost-effective collateralsRequired Skills and ExpertiseHigh energy, fun and creative self-starter with the ability to think outside of the boxImpact player, exhibiting professional confidence5+ years of in-person and virtual event management and planning experience, at least some of which has been gained through large, tech eventsStrong sense of curiosity and desire to learnExtremely organised and pays close attention to detailsAdaptable with a can-do approach to problem solvingEffective communication, partnership, and project management skillsStrong time management and multi-tasking skillsDemonstrated ability to efficiently work on multiple projects simultaneously in a fast-paced environment where tight deadlines and unexpected complexities can crop upAble to work with minimal supervision in a dynamic work environmentProficient in MS office and knowledge of Hubspot will be preferredAble to work on occasion before/after official office hours to follow global office meetings.What we offerPremium Medical insurance from CignaDental & Vision insurance from CignaEnd of Service Benefits as per UAE Labour LawsPaid time off to include vacation, sick, holidaysAmount equal to a Return Flight from home countryWorkmen s compensation coverageRobust Learning Management System for employee growth and development