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Marketing Coordinator

Barakat Vegetables & Fruits Co. (L.L.C.)

3 - 5 years $501 - $2,000 Dubai - United Arab Emirates

MBA/PG Diploma in Business Mgmt(Advertising/Mass Communication, Marketing). Any Nationality


, Posted on May 16, 2018 1 Opening

Job Description

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Responsible for driving the execution internal & external Marketing initiatives and assisting Group Consumer Marketing and NPD Leads in projects.


Industry Type : FMCG / Foods / Beverages
Functional Area : Marketing / Brand Management / Marketing Research / Digital Marketing

Desired Candidate Profile

• Leading the execution of Group direct contact activities including in-store and event sampling initiatives
• Leading implementation of Group related CSR projects - sponsorships, donations, partnerships, awards
• Supporting Group B2B sales team with Marketing collaterals & materials, including:
o Brochure/ leaflet/ banner development
o Label customization - private label development, approvals
o Customer specific activations
• Supporting Consumer Marketing and NPD Leads with Group related projects, including:
o Sourcing samples in liaison with Admin/Procurement
o Monitoring and refreshing vehicle, chiller and vending machine branding
o Assisting NPD Lead to test and qualify new product ideas and initiatives
o Assisting in market data collection, incl. competitor activity, pricing surveys, SKU performance
o Liaising with and keeping Group Management updated and aligned on all Marketing initiatives
• Supporting Graphic Designer in developing/adapting campaign creative and packaging designs
o Take over simpler design projects to balance workload
o Develop and implement traffic system for internal design projects
• Leading Group internal Marketing initiatives, including:
o Monthly magazine coordination
o Calendars, diaries, branded incentives
o Internal announcement of all Marketing campaigns
• Supporting Marketing Budget management
o Monthly reconciliation of Actuals vs. Plan with Finance
o Recommending areas of Marketing spend optimization

Keywords

Marketing Branding Advertising Social Media

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Barakat Vegetables & Fruits Co. (L.L.C.)

Barakat Vegetables & Fruits Co. (L.L.C.)

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