Marketing Director

Client of Betting Jobs

Employer Active

Posted 10 hrs ago

Experience

5 - 7 Years

Education

Any Graduation

Nationality

Any Nationality

Gender

Not Mentioned

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

Key Responsibilities:

  • Brand Strategy: Drive the evolution of a bold, recognizable brand that stands out in the global iGaming and crypto landscape.
  • Social & Community: Build a high-impact presence across Twitch, Reddit, TikTok, X/Twitter, Discord, Telegram, and more.
  • Creator/Streamer Partnerships: Lead collaborations with Twitch and YouTube casino streamers, influencers, and crypto-native creators.
  • Campaign Leadership: Launch data-driven, high-performance marketing campaigns focused on acquisition, retention, and engagement.
  • Data, Analytics & Growth: Use insights, KPIs, and funnel data to scale efficiently and continually improve ROI.
  • Market Expansion: Identify new international opportunities and stay ahead of trends in iGaming, crypto, and digital entertainment.
  • Team Leadership: Build and manage a creative, agile marketing team across content, paid, creative, and community roles.

Desired Candidate Profile

Requirements:

  • 5+ years in senior marketing, ideally within iGaming, crypto, esports, online entertainment, or high-growth digital brands.
  • Deep understanding of modern customer acquisition marketing techniques.
  • Strong background in influencer/streamer marketing and community-driven brand building.
  • A creative marketer with a data-first mindset comfortable managing budgets, performance channels, and KPIs.
  • Dubai-based (or willing to relocate) and able to work closely with leadership teams onsite.
  • Comfortable in a fast-paced startup culture and able to execute big ideas with speed and precision.

Keywords

  • Marketing Director

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