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Marketing Manager


Posted on October 9, 2019

2 - 3 years Dubai - United Arab Emirates

Bachelor of Business Administration(Management). Any Nationality

Opening 01

Job Description

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What you ll need to do in this role
• Report directly to the CEO and manage a team of 2 junior marketing executives, a senior digital marketing specialist, and a team of remote graphic designers
• Own our entire user acquisition and behaviour funnels
• Own customer CPA and LTV
• Own our analytics and reporting and be able to back up strategies and tactics with logic plus data
• Own our entire CRM strategy plus implementation across 3 markets
• Create and test various in-app, social, paid, and non-paid marketing tactics designed to optimize key funnel KPIs
• Be super creative, artsy, and have an eye for detail
• Own the creation of all our creative content and campaign ideas
• Own Bilbayt s social media presence on Instagram and develop this already strong channel further
• Plan and regularly manage social media influencer campaigns and individual ads
• Engage with agencies and production houses
• Plan large and small ad campaigns across 3 markets regularly
• You will need to be super effective at recruiting and building your team in the UAE and on the ground in Kuwait and KSA
• Generate ad revenue by creating and selling ad products to our 500+ vendors
• Provide marketing support to our BD team with recruiting new vendors
What you need to be to survive and thrive in this role
• You gotta be a super motivated driven self-starter
• You need to care about social media and really know whats going on and what is trending, doesn t help if you re disconnected from the people you want to reach
• An absolute command, and nothing less, of English and Arabic
• You need to be super-duper organized and be able to multi-task productively
• You need thick skin, strategies change, plans fail, and the pressure is high, you need to bounce back up like a tennis ball from all kinds of failure


Marketing Manager


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