Marketing Manager
Majid Al Futtaim
Employer Active
Posted on 4 Nov
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Experience
7 - 9 Years
Job Location
Education
Bachelor of Business Administration(Management)
Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
Define and execute a strong brand positioning strategy to establish MAF Retail s discount business as a leading value-oriented retailer.
Develop and implement annual marketing plans aimed at attracting cost-conscious customers and increasing market share.
Lead the creation of 360 marketing campaigns across digital, social media, ATL, and BTL channels.
Collaborate with cross-functional teams including sales, operations, product, and communications to align marketing goals with business objectives.
Oversee in-store promotions, activations, and customer engagement events to drive brand visibility and footfall.
Conduct market research to analyze consumer behavior and identify growth opportunities.
Manage agency relationships, media planning, and creative production to ensure campaign quality and consistency.
Monitor performance metrics and ROI, optimizing campaigns for maximum impact.
Manage the marketing budget efficiently to achieve strategic objectives.
Desired Candidate Profile
Bachelor s degree in Marketing, Business, or a related field.
7+ years of proven experience in marketing, preferably in retail or FMCG sectors.
Strong background in brand strategy, communication, and integrated campaign management.
Hands-on experience in digital marketing (SEO, SEM, paid media, and social campaigns).
Proficiency in executing ATL and BTL initiatives, including in-store activations.
Analytical and data-driven mindset with strong decision-making abilities.
Excellent leadership, presentation, and communication skills.
Company Industry
Department / Functional Area
Keywords
- Marketing Manager
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Majid Al Futtaim
Majid Al Futtaim Retail operates the Carrefour franchise across the Middle East, Africa, and Asia, delivering exceptional value and quality to millions of customers. As part of Majid Al Futtaim Group, the division combines global retail expertise with regional insights, offering world-class shopping experiences while supporting sustainable business growth and innovation in every market it serves.