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Marketing Manager

Raffles Hotels and Resorts

5 - 6 years Dubai - United Arab Emirates

Bachelor of Business Administration(Management). Any Nationality


, Posted on March 12, 2018 1 Opening

Job Description

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Summary of Responsibilities:
Responsibilities and essential job functions include but are not limited to the following:
Reporting to the Director of Sales & Marketing (DOSM), responsibilities and essential job functions include:
Manage all activities within the marketing department, ensuring all brand standards are followed
Creates & executes annual marketing plan to budget
Serve as the hotel's primary brand ambassador, ensuring that brand guidelines are followed
Develop the hotel's communication strategies and execute the marketing campaigns in conjunction with the Sales, Spa, Food & Beverage departments to ensure profit growth and brand exposure
Plan and oversee the hotel's advertising and promotional activities
Manage the hotel's creative agency to develop all marketing collateral, promotional pieces, and advertising campaigns
Work with digital marketing to develop compelling consumer and media content
Oversee all marketing initiatives for the hotel
Verifies all collateral is as per brand guidelines
Verifies all advertising for the hotel in digital channels is in alignment with brand voice
Build and maintain positive relations with the Corporate and Regional offices
Oversee photo shoots for the hotel and seasonal campaigns
Any other marketing related task requests by the DOSM Personal Attributes:
Excellent understanding of luxury market
Excellent understanding of all hotel departments
Professional presentation skills
Knowledge of basic accounting, math skills and analytical capabilities required
Ability to assess/evaluate employee's performance fairly
Must have strong interpersonal skills with attention to details
Strong written and verbal communication skills
A leader with a positive attitude
Strategic thinking combined with the ability to move strategy to action
Problem solving skills
Managerial / Leadership skills
Self-motivated, creative and confident, with a highly energetic personality
Creative, independent, and manages stress gracefully
Ability to meet deadlines consistently
Pro-active and taking initiative
Must be organized and ability to work and follow systems and procedures
Must be adaptable to change of strategy, ideas, systems etc.
Must be guest service oriented
Proficiency in organizational planning with the ability to multi-task
Experience & Qualifications:
Bachelor's degree in Marketing, Business, or related major
Minimum 5 years' experience in the marketing, digital or related professional area
Hospitality marketing or advertising agency experience preferred
An experienced marketing expert, a dynamic and self-driven, creative individual
An engaging and empathic leader
A passionate individual with experience in marketing; traditional & digital; as well as e-commerce
Strong luxury hotel background / luxury brand background is preferred
Fluency in English, written and spoken
Fluency in Arabic, written and spoken is preferred


Industry Type : Hotels / Hospitality
Functional Area : Marketing / Brand Management / Marketing Research / Digital Marketing

Keywords

Marketing Manager Digital marketing Hospitality advertising agency English Luxury Analytical Ideas Strategic thinking SPA Strong interpersonal skills

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Raffles Hotels and Resorts


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