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Marketing Researcher

Rowad

2 - 3 years Riyadh - Saudi Arabia

Bachelor of Business Administration(Management). Any Nationality


, Posted on July 19, 2017 1 Opening

Job Description

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An exciting opportunity is available for a Marketing Researcher based in Riyadh and will report directly to Sales & Marketing Manager.
About the role:
The purpose of this role is to Develop marketing campaigns to promote a product, service or ideas
In this role, you will be responsible to:
Identify target markets and analyze current market trends.
Research customers needs and wants as well as competition information.
Devise and implement strategic plans to meet customers demands.
Manage promotional activities to endorse products.
Monitor progress of promotional activities and record findings.
Develop effective marketing communication programs.
Write copy for marketing material such as brochures and websites.
Monitor marketing campaigns to ensure appropriate execution.
Ensure effective distribution of marketing materials.
Secure sponsorships through appropriate soliciting activities.
Monitor competitive activity and evaluate marketing campaigns.
Maintain liaison with suppliers, printers and designers.
Write and distribute press releases.
Manage photo shoots and update mailing databases.
Carry out customer surveys to understand demand and manage brand positioning.
Manage social media forums to generate interest and monitor activity.
Manage periodic analysis of marketing efforts and campaigns
About You:
You will ideally be required to have the following requirements:
Bachelor degree in Marketing with 2 years of experience or high school with more than 5 years experience.
Good knowledge of affiliate platforms and programs.
Good working knowledge of major analytics programs like Google Analytics.
Strong written and verbal communication skills including presenting and reporting,
Strong people and partnership management skills.
Strong Excel and numerical skills.
A good understanding of the whole digital marketing mix.


Industry Type : Printing / Packaging
Functional Area : Marketing / Brand Management / Marketing Research / Digital Marketing

Keywords

Marketing Researcher

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