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Marketing Supervisor | 0611

Saudi Telecom Company

Posted on December 2, 2019

6 - 7 years Riyadh - Saudi Arabia

Bachelor of Business Administration(Management), Other(Other). Any Nationality

Opening 01

Job Description

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• Jobs at this level are
responsible for participating in the design and managing the
implementation of various marketing projects and ensuring assignments
are in compliance with established standards. Also, they are responsible
for participating in the planning and implementation of communication
campaigns including media planning and management, exhibitions and
events, seminars, eChannels (social media, online marketing, and
telemarketing) and public relations and customer experience and
lifecycle etc.
Key Responsibilities
• Supervise policies and
guidelines for various areas of marketing including marketing
communication, market intelligence and research, market segmentation,
media relations, event management, public relations and brand management
etc., when required.
• Supervise the design of
various end-to-end marketing initiatives including marketing research,
competitor intelligence, market segmentation, event management, branding
etc., by coordinating internally with relevant stakeholders and externally
with relevant agencies.
• Implement brand guardianship
mechanism to ensure proper adherence to brand strategy and guidelines by
all sectors and at group level by monitoring, guiding and approving all
ATL/BTL/Digital campaigns.
• Perform brand image surveys
to monitor and analyse STC brand performance and health metrics
(awareness, equity, consumer diagnostics, brand perception etc.) and
suggests action plans based on findings.
• Supervise sectors day-to-day
communications activities plans and campaigns including ATL/BTL/Digital
materials (assessment of the campaign creative ideas, messages, and
executions) in line with brand strategy and relevant guidelines.
• Supervise brand communication
initiatives to communicate STC s brand at an organizational level.
• Conduct workshops/events to
highlight best practices in the field of branding/advertising to
relevant sectors and Marketing and Communication agencies.
• Manage consolidation of
Marketing and Corporate Communication material (such as published
marketing material, policy and guideline documents, competitor
intelligence documents, benchmark data) and coordinates with the
Document Management Department to update the database on a regular
basis.
• Manage effective
relationships with STC s external vendors including media agencies,
event management companies and market research agencies, and addresses
their escalated queries.
Generic
Role:
• Coordinate across a number of
work units within the specified area of work, to ensure efficient work
flows and accurate outputs.
• Manage marketing and
corporate communication projects and initiatives, as may be required by
the senior reporting.
• Conduct research to stay
abreast of best practices in order to bring forward ideas for continuous
improvement in relevant policy areas.
• Manage collation of market
and competitor data of various STC s products and services and
supervises complex analysis of this data, to highlight trends to
reporting seniors.
• Review technical reports and
statistics developed by the team, ensures accuracy of results reported
and supports in improving the efficiency of reported figures.
• Supervise identification of
new sources of marketing information, highlights these to immediate
seniors and ensures all internal requests for market information are
effectively addressed.
• Contribute in the preparation
and analysis of management reports, highlighting areas of consideration
and recommending future actions.
• Coordinate across a number of
work units within the specified area of work, to ensure efficient work
flows and accurate outputs.
• Supervise teams, if needed,
to ensure work continuity.
Education level/Major
• Bachelor s degree in Business
Administration/Marketing/Public Relations/Digital Marketing
Years of Experience
• 6 - 7 years of experience
working in the marketing, market research, digital marketing,
advertising, public relations or other marketing areas at
technology/telecommunication industry.
Desired Skills & Knowledge
• Advance proficiency in product
development & management including process and design
• Advance proficiency in data
collection and analysis
• Advance proficiency in
business acumen
• Advance proficiency in
relevant software/marketing tools
• Advance proficiency in report
writing
• Advance proficiency in customer
relationship management
• Advance
communication and interpersonal skills
• Advance negotiation skills
JD


Telecom / ISP

Keywords

Marketing Supervisor | 0611

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Saudi Telecom Company


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