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Marketing Team Leader

Mobica

Posted on January 15, 2020

5 - 6 years Giza - Egypt

Any Graduation. Any Nationality

Opening 01

Job Description

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Develop and manage the overall company digital strategy (website, Online forums, mobile apps, SEO/SEM, social media and email marketing) as a key part of our integrated marketing communications plan, defining and implementing initiatives that align with and advance corporate and commercial Marketing goals and objectives, from awareness building to lead generation to customer engagement.
• Works cross-functionally to develop digital strategies and programs designed to achieve specific awareness building or lead generation targets.
• Evaluates and recommends digital tools and platforms (e.g. - content management systems, email software) to support marketing initiatives.
• Establishes key metrics to measure the effectiveness of digital communications.
• Analyzes site traffic and campaign performance through the use of web analytics (including A/B testing) and conversion.
• Defines key performance indicators to measure the success of various online strategies. Analyzes results against indicators and identifies successful strategies.
• Provides monthly dashboard reporting, with strategy recommendations.
• Develops and supports all marketing campaigns including mobile marketing, SEO, SEM, print and online advertising.
• Provides support /content for all companies and corporate websites.
• Monitors emerging technologies, social media metrics, and digital trends to enhance the client's social capabilities.
• Develops new initiatives to increase sales through digital channels.
• Evaluating customer research, market conditions, and competitor data.
• Review new technologies and keep the company at the forefront of developments in digital marketing.
job requirements
More than 5 years
Not Specified at least
Furniture Manufacturing Retail


Furniture / Furnishings / Home Décor

Keywords

Marketing Team Leader

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Mobica


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