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Job Description
Roles & Responsibilities
Catalogue Management and Online Merchandising
Own end-to-end product setup across assigned brand Shopify platforms, ensuring accuracy of product data, imagery, pricing, and categorisation across all active listings
Manage category page structure and on-site search merchandising, applying brand-appropriate commercial logic to surface the right products to the right customer at the right time
Execute regular catalogue audits to validate that all live products meet brand presentation standards and that inventory positions are accurately reflected
Monitor stock levels and flag replenishment needs, working with the merchandising team on initial allocations and core replenishment planning
Coordinate product go-live timelines, including pre-sale launches and new season drops, in line with each brand's commercial calendar
Apply distinct content standards per brand, understanding the difference in tone, presentation, and customer expectation across the portfolio
Promotions and Digital Content
Publish and manage all digital collateral across assigned brand platforms, including homepage banners, landing pages, campaign content, and seasonal storytelling
Propose, build, and execute promotional campaigns including GWP mechanics, spend-and-save offers, and seasonal events, in alignment with each brand's commercial calendar
Report on promotion performance and campaign effectiveness post-execution, feeding insights back into future planning
Ensure all content is published on time, on-brand, and reviewed for accuracy before going live, maintaining a consistent quality bar across all brand environments
Request and brief creative collateral from the design team, managing timelines and asset delivery to meet trading deadlines
Support the e-commerce team on new digital experiences, including personalisation initiatives and on-site optimisation projects
Trading and Analytics
Prepare weekly trading reports covering e-commerce performance.
Use Google Analytics (GA4) and internal BI dashboards to identify performance trends, conversion gaps, and category-level opportunities across the portfolio
Monitor site analytics against agreed KPIs and escalate anomalies or underperformance with a clear, data-led point of view and proposed course of action
Support demand management and markdown planning based on sales insights and inventory position
Ensure digital activity across all brands remains aligned with overall e-commerce strategy, flagging any conflicts or commercial risks proactively
Brand Collaboration and Stakeholder Communication
Partner closely with the brand teams across the portfolio to ensure online merchandising, content, and promotional activity is aligned with seasonal direction, campaign priorities, and brand guidelines
Attend brand planning and campaign review meetings as the e-commerce representative, contributing commercial insight and digital channel perspective
Present weekly and monthly trading performance to brand stakeholders, translating data into clear, actionable narratives that are accessible to non-commercial audiences
Flag gaps between brand expectations and online execution in a timely manner, and work collaboratively to resolve them
Build strong working relationships with buying, creative, and marketing counterparts to ensure aligned delivery of commercial and brand objectives across the digital channel
Desired Candidate Profile
Bachelor's degree preferred; equivalent commercial experience considered
2 to 4 years of hands-on experience in e-commerce merchandising within a fashion or lifestyle retail environment
Demonstrable experience managing a portfolio of brands or multiple digital channels simultaneously, with the ability to apply distinct commercial and content strategies per brand
Advanced proficiency in Excel, and data modelling for trading analysis
Proven experience working with Shopify or a comparable enterprise e-commerce platform at an operational level
Working knowledge of Google Analytics (GA4), including conversion tracking, funnel analysis, and traffic source reporting
Exposure to SEO fundamentals and on-site search optimisation; familiarity with PPC campaign support (briefing, feed management, landing page coordination) is an advantage
Experience working across GCC markets and/or with international e-commerce domains is advantageous
Employment Type
- Full Time
Company Industry
Department / Functional Area
Keywords
- Sales Analysis
- Product Catalog Management
- Product Merchandiser
- Online Retail
- Web Merchandising Manager
- E-commerce
- Online Marketing Specialist
- Digital Merchandiser
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Al Futtaim Private Company (LLC)
Al Futtaim Private Company (LLC)
Jessica Misal - NA
Festival Tower, Crescent Drive, Dubai Festival City, Dubai Al Hasan Al Basri St, Dammam, Dubai, United Arab Emirates (UAE)
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