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PR Manager

Client of MCG Associates

Posted on August 2, 2018

3 - 5 years Dubai - United Arab Emirates

Any Nationality

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Job Description

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The Company
Multinational publishing company. They have offices in more than 50 countries
The Role
The PR Manager will plan and execute an annual PR strategy for B2C and B2B brand building campaigns and partnerships within the MENA region, UAE and Saudi Arabia specifically. Responsibilities include planning, media relations, writing press materials, partnership management, project management, identifying media opportunities and building relationships with key journalists and partners
Key Responsibilities
¢ Create, manage and execute B2C PR initiatives and campaigns
¢ Project manage, lead and identify new B2C VIP partnerships and Events
¢ Prepare press assets and materials for B2C and B2B campaigns including writing press materials, identifying and maintaining media contacts, pitching and sell-in to relevant media, approving press materials from commercial and consumer clients
¢ Create, manage and execute B2B PR initiatives and campaigns, This includes identifying trade media opportunities, identifying newsworthy commercial and licensing deals
¢ Communicate and work cross-functionally with the wider EMEA APAC PR team, publishing and brand Marketing Managers, as well as Global Marketing and Commercial Accounts Services Team
¢ Crisis and issues management Liaise with internal crisis team and client PR, prepare Q&A documents and activate crisis procedure where necessary.
¢ Manage a campaign budget
Pre- Requisites:
¢ 3-5 years experience in a managerial role, within an agency
¢ Strong relations within the media
¢ Arabic is a MUST
¢ Show initiative, enthusiasm and drive
¢ Be a team player and able to work in a collegiate way with colleagues across offices
¢ Support teams and work collaboratively with clients, junior and senior colleagues
¢ Be able to communicate fluently and effectively

Real Estate

Advertising / Media Planning / PR


Media Relations Brand Building Publishing Global Marketing Licensing Emea Partnership Management Commercial Accounting Project Management Brand Marketing

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Client of MCG Associates

MCG Associates is a reputed and leading international recruitment, talent search, and HR consultancy. With offices located in Dubai, Hong Kong and London, the consultancy is the most trusted advisor that leverages its market knowledge to assist its clients in finding the top talent. The company spec ializes in communications, sales & technology and marketing sectors.

MCG Associates includes an extensive experience of not only working with international organizations but also with start-up businesses. The company cares about its clients’ businesses as well as ensuring long-term careers for those it represents. It has a team of skilled people who present a perfect balance of intellect and experience. The company opens the door to several opportunities that attract the best talent with transferable skills.

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Website http://www.mcgand.co/jobs/pr-manager/

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