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Product marketeer

Signify

Posted on September 13, 2019

3 - 4 years Cairo - Egypt

Bachelor of Technology/Engineering. Any Nationality

Opening 01

Job Description

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We are looking for a Product Marketeer for LED & Lamp product portfolio in Egypt. You will translate marketing strategy/plans into a business plan and bridge the business offerings with the local market requirements. You will ensure compliance with internal and external rules, standards and procedures on all design parameters.
Together we can
• Collects and analysis market information and defines existing market target groups.
• Formulates the specification of new products based on available technology, components and existing market situation in order to have new products available on short term.
• Translates a general product plan into clear detailed product specifications for development.
• Able to set, activate, maintain and correct the pricing strategy for the designed product portfolio. Including analysis & corrective actions in cooperation with marketing and sales
• Develops sustainable relationships with customers and partners by triggering an effective and profound dialogue with a win-win mindset (profitable solutions for all). Gains credibility by creating positive long term impact
• Identifies problems in a product or a proposition based on close monitoring of the performance and comes up with solutions that can mitigate the issues collaborating with relevant teams
• Develop forecasting for new products based on intimate market knowledge as well as assist in forecasting of established products
• Support and train sales team including direct customer visits and training
• Determine and implement pricing strategy for new and mature products
• Assist in supporting and closing significant business opportunities in collaboration with sales team
You are
• Bachelor s degree is required ideally in a technical field such as engineering or related discipline. An MBA is preferred
• 4+ years of in-depth knowledge in product positioning, pricing, distribution, service and promotion plan to positively impact market share, sales target, margin, business penetration beyond the technical characteristics of the product.
• 3+ years of experience working in a global set-up connecting the marketing & sales with product management functions.
• 3 years in market/customer facing operations: B2B, and B2C - different go-to-market models
• Experience analyzing the market including customer needs, application requirements, and technological advancements to prepare for roadmap development is required
• Experience developing business cases to justify new product development is required
• Experience with trade channel is a pre
• Has strong understanding of product marketing and product management
• Analytical background and ability to be comfortable with data and analytics (e.g. data set to conclusion) is required
• Ability to understand technical elements of the system and translate to consumer
• Ability to translate technical information to non-technical teams is required


Product Development / Product Management

Keywords

Product marketeer

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