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PUBLIC RELATIONS- ACCOUNT MANAGER

Hill Knowlton Strategies

Posted on May 12, 2020

5 - 6 years Abu Dhabi - United Arab Emirates

Any Graduation. Any Nationality

Opening 01

Job Description

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SKILLS COMPETENCIES
At this level, you will be able to:
Consulting
• Manage multiple accounts independently and effectively own mid-level relationships with clients and stakeholders
• Independently prepare for, drive and manage follow up to regular client meetings
• Demonstrate a clear understanding and interest in client business/es and sector/s, including influencer, audience and stakeholder insight
• Keep abreast of current affairs, industry issues and trends, relating them to client situations
• Demonstrate creative and strategic thinking through development of integrated creative campaigns
• Be passionate for storytelling, and proactively shape and pitch compelling creative - but strategically relevant - content ideas for clients
• Take an active role in the account planning process from concept to developing a written project proposal and pitching to client; seek opportunities to cross-sell ideas or partnership opportunities across clients
• Demonstrate the ability to take a creative idea across all channels; earned, owned, shared and paid
• Lead key media, influencer and stakeholder relationships on behalf of your client/s and offer counsel on such relations to clients and colleagues
• Be confident in building the digital element into strategy, planning and execution; including mentoring teams and advising clients on community management and influencer engagement
• Demonstrate ability to brief and support H K teams in delivery of creative content across media including design, photography and video
• Continue development of language skills for Arabic consultants; including expertise in originating core content for different platforms, localising materials to the Arabic language and audience, and working with the translation team to improve client-ready content
• Showcase strong and compelling presentation skills
• Maintain a high standard of writing, both personally and among junior team, by displaying/facilitating sharp editing skills and coaching individuals
• Manage quality control and ensures client approvals are obtained on all appropriate activities
• Effectively build relationships and serve as client liaison across H K network teams to deliver consistently high-quality work across geographies
• Maintain and grow media and influencer relationships, actively introduce colleagues and clients to influential contacts
People
• Provide day-to-day supervision of SAEs, AEs, Team Assistants and interns
• Manage and motivate the team, coach/train junior members of staff, contribute to the internal training programme and ensure individuals have the right skills for the team to work together effectively
• Provide fair and real-time feedback, and encourage improved performance in others
• Delegate effectively and know when to escalate issues to senior team members
• Act as a H K ambassador internally and externally
• Be accountable to the team and clients by managing time effectively, meeting deadlines, paying attention to detail
Business Acumen
• Display knowledge and understanding of client contract and be responsible for management of monthly deliverables and activity reports
• Demonstrate financial accountability, beginning to take responsibility for managing client budgets, resourcing, invoicing and debt
• Be aware of H K’s offer, additional services, MENAT and global network; and be able to clearly articulate H K’s positioning narrative
• Contribute to the external marketing activity of H K Strategies
• Identify incremental business opportunities on existing accounts
• Play an active role in new business; assist in preparation of new business proposals, take an initial brief for small/mid-sized new business opportunities and participate in presentations
• Build a strong professional network, expanding media, influencer and industry contacts
• Demonstrate emerging leadership skills
• Be familiar with H Ks social media policy and professional practices
PROFESSIONAL DEVELOPMENT
• Establish sector or discipline focus and develop professional reputation in this area
• Elevate level of client relationships; independently lead strategy, planning and management of client activity and teams
• Increase understanding of business finances and take greater responsibility for profitability on accounts
• Grow involvement and role in business development activity
• Develop a coaching/mentoring approach to junior colleagues
• Identify and discuss long term career goals with Line Manager
• Develop presence/gravitas and demonstrate professional behaviour at all times
QUALIFICATIONS:
• University degree
• 5 years agency experience
• Excellent written and oral communication skills
• Proven presentation and planning capabilities
• Ability to multi-task and work in a team environment
• Bilingual is a must


Advertising / PR / Event Management

Sales / Business Development

Keywords

PUBLIC RELATIONS- ACCOUNT MANAGER (Energy Industrials)

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Hill Knowlton Strategies


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