Senior Account Executive (Social Media)

Burson

We are seeking an enthusiastic and detail-oriented Senior Account Executive to join our vibrant Social Media team, with a dedicated focus on our pivotal Mobility & Transport clients. This role is an excellent opportunity for an emerging professional eager to build their expertise in social media communications. As a Social Media Senior Account Executive for Mobility & Transport clients, you will contribute to the success of our social media initiatives, supporting the team in delivering compelling social campaigns. You'll work closely with senior team members, assisting in client support and the day-to-day execution of social media activities. This position offers a hands-on learning environment for someone looking to develop a career in social media, focusing on meticulous execution and growing industry knowledge.

What you'll do:

• Contribute to the comprehensive planning and execution of social media initiatives tailored for government agencies and entities.
• Be a client liaison, cultivating strong partnerships and supporting counsel on social media direction.
• Create impactful and nuanced social media copy, ensuring alignment with government mandates and communication objectives.
• Ensure the rigorous editing and quality assurance processes for all social media content, upholding the highest standards of accuracy and brand integrity.
• Develop and present social media performance analyses, translating data into actionable insights and recommendations for progress.
• Proactively identify emerging social media trends, platform innovations, and best practices
• Champion cross-functional collaboration with internal planning, creative, and analytics teams to deliver integrated solutions.