SEO & Google Ads Specialist

Confidential Company

Posted on 12 Sep

Experience

5 - 10 Years

Monthly Salary

AED 6,000 - 12,000 ($1,621 - $3,241)

Job Location

Dubai - United Arab Emirates (UAE)

Education

Any Graduation

Nationality

Any Arab National, Any Nationality

Gender

Any

Vacancy

1 Vacancy

Job Description

Roles & Responsibilities

  • Conduct in-depth keyword research to identify high-impact opportunities, analyzing search trends and competitor strategies to inform content and campaign development.
  • Develop and execute SEO strategies, including on-page optimization, technical SEO audits, and off-page link building, to improve organic search rankings and visibility.
  • Manage and optimize Google Ads campaigns, including ad creation, keyword bidding, and budget allocation, to maximize ROI and achieve specific marketing goals.
  • Monitor and analyze website performance using Google Analytics and other SEO tools, providing actionable insights and recommendations for improvement.
  • Perform A/B testing on ad copy, landing pages, and other elements to optimize conversion rates and user experience.
  • Stay up-to-date with the latest SEO and Google Ads trends, algorithm updates, and best practices, ensuring the company's strategies remain competitive.
  • Collaborate with content creators, web developers, and other team members to ensure SEO best practices are implemented throughout the website.
  • Create and maintain detailed reports on SEO and Google Ads performance, providing clear and concise summaries of key metrics and insights.
  • Manage and optimize Google Shopping campaigns, ensuring product feeds are accurate and well-optimized for maximum visibility and sales.
  • Identify and resolve technical SEO issues, such as crawl errors, broken links, and site speed issues, to improve website performance.

Desired Candidate Profile

  • A Bachelor's degree in Marketing, Communications, or a related field is preferred.
  • Possess a minimum of 2-3 years of proven experience in SEO and Google Ads management.
  • Hold relevant certifications such as Google Ads Certification, Google Analytics Certification, or similar.
  • Demonstrate experience working in the e-commerce or SaaS industry.
  • Exhibit strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Possess fluency in English, both written and verbal, is a must.
  • Demonstrate proficiency in SEO tools like SEMrush, Ahrefs, or Moz, and Google Ads.
  • Showcase excellent communication, interpersonal, and presentation skills.
  • Display strong organizational skills, with the ability to manage multiple projects simultaneously and meet deadlines.
  • Exhibit a proactive and results-oriented approach, with a passion for digital marketing.

Employment Type

    Full Time

Company Industry

Department / Functional Area

Keywords

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Confidential Company

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