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Social Media Specialist

OLX Group

Posted on December 3, 2019

1 - 3 years Cairo - Egypt

Any Graduation. Any Nationality

Opening 01

Job Description

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Main Responsibilities:
Content Creation and Copywriting:
• Come up with content for all communication material including and not limited to; performance marketing campaigns, in-app notifications, social media content, while maintaining ensuring OLX tone of voice is maintained and safe-guarded
• Aware and following local, regional and international trends to capitalize on for OLX campaigns
• Work alongside our graphic design team to generate content that is both eye catching and engaging
• Working together with different teams to come up with content aligned with OLX brand guidelines and ensuring the tone of voice is maintained across all material
Social Media:
• Strategize, manage and schedule OLXs' social media campaigns across multiple platforms
• Analyse the performance of all posts to optimize and enhance the performance of the posts/campaigns based on their objectives
• Moderate social media pages and respond to users' requests and feedback
• Reporting any intriguing and new insights and simultaneously raising any flags regarding recurring perceptions and concerns
Marcom :
• Work on the annual Marcom plan in terms of TV & digital campaigns, OLX events, press conferences, activations, sponsorships and CSR
• Work on and assist with all marcom activities including and not limited to; OLX events, sponsorship events, on-ground activations, TV & Digital campaigns and CSR
• Scout suppliers and negotiate, compare and bargain to get the best deals for OLX
• Liaise and work with partner agencies and suppliers to ensure that their deliverables meet the OLX standards

Internet / E-commerce / Dotcom

Advertising / Media Planning / PR

Desired Candidate Profile

1-3 years experience in creating compelling editorial content concepts in a transmedia setting.
• Fluency, strong experience and skills in English & Arabic copywriting and long-form writing is a must
• Understand the country's culture, trends and humour
• Aware of local, regional and international social media trends
• Excellent communication & interpersonal skills
• Quick, witty and a linguistically creative


Social Media Specialist


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OLX Group

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