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social media specialist

Tycoon Securities

Posted on January 13, 2020

2 - 3 years Cairo - Egypt

Any Nationality

Opening 01

Job Description

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Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
• Create Ads on social media platforms.
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
• Set up and optimize company pages within each platform to increase the visibility of company s social content.
• Define most important social media KPIs.
• Stay up to date with the latest social media best practices and technologies.
• Work with copywriters and designers to ensure content is informative and appealing.
• Collaborate with Marketing, Sales and Product Development teams
• Assist with crisis management, bad reviews, and negative news communications.
• Create and maintain company social media pages and profiles.
• Moderate user-generated content and messages appropriately, based on company and community policies.
• Create and implement social media marketing plan and editorial calendar.
• Track and analyze analytics reports to gain insight on traffic, demographics, and effectiveness; utilize this information to positively affect future outcomes.
job requirements
More than 2 years
Not Specified at least
Financial Services


Banking / Financial Services / Broking

Advertising / Media Planning / PR

Desired Candidate Profile

Create Ads on social media platforms.
• 2 years of experience as a Social Media Specialist or similar role
• Excellent knowledge of Facebook, YouTube, Google and other social media best practices.
• Understanding web traffic metrics.
• Experience with doing audience and buyer persona research.
• Good understanding of social media KPIs.
• Familiarity with web design and publishing.
• Excellent multitasking skills.
• Critical thinker and problem-solving skills.
• Good time-management skills.

Keywords

social media specialist

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Tycoon Securities

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Industry:
Financial Services
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