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Social Media Specialist

o2 Media Group

3 - 4 years Giza - Egypt

Any Nationality


, Posted on May 30, 2018 1 Opening

Job Description

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Responsibilities
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Design digital media campaigns aligned with business goals
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
• Set up and optimize company pages within each platform to increase the visibility of company s social content
• Moderate all user-generated content in line with the moderation policy for each community
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
• Monitor ROI and KPIs
• Handle & manage restaurant accounts


Industry Type : FMCG / Foods / Beverages
Functional Area : Marketing / Brand Management / Marketing Research / Digital Marketing

Desired Candidate Profile

Requirements
• 3 years of experience as a Social Media Specialist
• Knowledge of online marketing and good understanding of major marketing channels
• Experience with doing audience and buyer persona research
• Good understanding of social media KPIs
• Experience in a large or medium digital agency
• Background food & beverage industry
• Fluency in English

Keywords

Market research Online marketing Social media HTML Digital media Media strategy Customer relationship E-marketing Syndication Monitoring

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o2 Media Group

About this Company
An Egyptian shareholding company established in February 2014 and is concerned with fields of media, press and artistic production. It includes a group of specialized and professional staff in the fields of media, artistic production and digitalmarketing. The company assists...
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Industry:
Food and Beverage Production
Food Services/Restaurants/Catering
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