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Trade Marketing Executive

Gyma Food Industries LLC

Posted on August 22, 2019

2 - 6 years Dubai - United Arab Emirates

Any Graduation. Any Arabic National, Any European National, Indian, Filipino

Yearly Ticket, Medical Insurance, etc..

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Openings 02

Job Description

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Assessment and Follow up:-

• Coverage by channel and region
• Share of Shelf – MT and GT
• Distribution by listing & MSL check
• E-commerce Strategy setting
• E-commerce activation , listing and 3D updation
• E-Commerce customer meeting and negotiation along with Sales Team
• Monitor price indexing for top retailer / item – MT & GT
• Follow up with production on promotion availability as per retailer calendar plan .
• Prepare & Track listing fees utilisation to maximise Distribution, Sales & ROI


• Promotion planning along with the Category Managers and Demand Planner .
• ROI by retailer and category vs promo plan on all key activations .
• POSM procurement and deployment across Retail and Souk channels for both primary and secondary .
• Manage secondary budget set for the category & analyse investments, channelize investments based on ROI
• Secondary Activation Budgets and number of display monitoring
• Leaflet Monitoring top 10 chains
• Gondola Head monitoring with permanent merchandiser stores

Sales Tools and Assessments :-

• Work closely with sales team to ensure trade marketing strategies are aligned with sales objectives & revenue targets – Sales and Margins to be continuously reviewed to make counter plans based on market situation
• Updating training manuals like the Tool Books for the Sales Team
• Develop & design planogram with Category Managers
• Weekly market visits to give feedback to the sales team on executions
• Conduct marketing surveys on new product concept & provide necessary information required for NPD to Category Managers

FMCG / Foods / Beverages

Desired Candidate Profile


Candidates should have 2-3 years’ experience in Marketing Assistant, marketing coordinator role


Trade Marketing Executive POSM procurement Track listing revenue targets

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Gyma Food Industries LLC

-Gyma Food Industries LLC (BAYARA), is a prominent & celebrated company which leads the market in the category of dried fruits, nuts, spices and herbs. Our other categories include pulses, sauces, saffron, olives, dates, pastry products and frozen vegetables.

-Gyma is already having more than 12 00 products in its portfolio and is continuously striving for the development of new range of products based on buyer specifications and local requirements.

-Under the leadership of Company’s present CEO Mr. Jean Marc Lourau, Gyma UAE has more than 1000 employees and has its business activities in the entire MENA region besides Asia and Indian Ocean countries.
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