The Digital Sales & Marketing Specialist/SEO specialist role is to design, create, and deliver marketing programs to support expansion and growth of Nbiz and associated companies services and products.
This role requires an in depth knowledge of Nbiz's products and market goals.
Proficiency in graphics, web advertising, Web Designing, CMS Drupal, Content Writing social media and web development is very desirable.
Familiarity with a wide range of field practices, concepts, and procedures. Marketing specialists rely on judgment in planning and experience to accomplish identified goals.
Familiarity with SEO, SEM, SMM and other digital marketing techniques is very essential.
Duties and Responsibilities:
Developing, managing and designing layouts of communications such as presentations, newsletters, event support materials, research papers, and brochures.
Planning, development and execution of national digital programs and campaigns, including online advertising, web site strategy and design, social media, mobile, and deliverables.
Interfacing with marketing communications functions, as well as PR, events, retail and business product marketing teams.
Leading ongoing management of digital touch points, including nbizinfosol (home page and top level sections), social networking landing pages, and mobile.
Wherever API support is there the candidate should be able to capitalize and integrate these such as Facebook APIs, LinkedIn APIs and so on.
Wherever required content writing should be also done and developed. Also whenever applicable to manage the contents on CMS system/platform.
Managing digital agency relationships, day-to-day production, as well as campaign budgets and schedules. Owning and maintaining site analytics, metrics, and campaign reporting. In depth knowledge of SEO and AdWords programs.
Presenting recommendations to the Management Team. Developing and coordinating multimedia packages. Performing off page and on page optimization.
Social media advertising and promotions on these media such as facebook, pinterest and also LinkedIn, Instagram, tumbler, twitter and all relevant media is required to be done periodically.
Periodic web site assessments as per the “Best Practices” of the SEO,SMM and other relevant techniques should be carried out and the outcomes to be analysed and worked upon.
To bring nbiz and other related websites to the top in Google search, Bing Search and other relevant search engines.
To implement the necessary tools and software to achieve all relevant results.