Web Copywriter & Content Strategist
Musemind Global UX Design Agency
Posted on 11 Sep
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Experience
2 - 7 Years
Job Location
Education
Bachelor of Business Administration(Management)
Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
- Create Engaging Website Content: Develop clear, engaging, and persuasive copy for a range of websites, including homepages, service pages, landing pages, product descriptions, and CTA sections.
- Conversion-Focused Messaging: Craft compelling copy that encourages user action, whether it's making a purchase, signing up for a service, or engaging with content.
- Maintain Brand Voice: Ensure consistency in tone, style, and messaging across all client websites, aligning with brand identity and project goals.
- Collaboration: Collaborate with designers, marketers, and other stakeholders to ensure cohesive messaging across all platforms.
- Tailor Copy to Audience: Understand target audience and tailor your writing to speak directly to them, considering their needs, preferences, and pain points.
- Conduct Research: Perform research into industries, competitors, and target audiences to create relevant and persuasive content. This may involve interviews with clients or end-users.
- SEO Optimization: Write optimized content with strategic keyword integration, meta descriptions, headlines, and other elements that improve search rankings without compromising readability.
- Revise and Edit Content: Exceptional writing, editing, and proofreading skills with a keen eye for detail and ensure the final product is polished and meets project objectives.
- Content Strategy Support: Assist in developing content strategies for clients, including structuring content, defining messaging frameworks, and creating editorial calendars.
- Project Management: Ensure timely content delivery while maintaining high-quality standards and collaborating with designers, marketers, and other stakeholders.
Desired Candidate Profile
- Proven experience as a copywriter, preferably in a design, marketing, or digital agency setting.
- Minimum 2 years of working experience in copywriting, preferably in the digital agency or tech industry.
- Strong portfolio showcasing conversion-driven copywriting (please include samples with your application).
- Exceptional writing, editing, and proofreading skills with a keen eye for detail.
- Experience with UX/UI design or a basic understanding of design principles.
- Ability to research and distill complex information into user-friendly content.
- Strong understanding of SEO principles and how to apply them to web content.
- Experience working in a fast-paced, creative environment with tight deadlines.
- Excellent time-management and organizational skills, with the ability to handle multiple projects simultaneously.
- Strong communication and collaboration skills to work effectively with clients and internal teams.
- Bachelor s degree in Marketing, English, Journalism, Communications, or a related field is preferred.
- Familiarity with CMS platforms like WordPress, Webflow, or similar is a plus.
- Knowledge of HTML and CSS is a plus but not mandatory.
Company Industry
Department / Functional Area
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Musemind Global UX Design Agency
https://musemind.agency/career/web-copywriter-content-strategist
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