Account Director APCO Worldwide

Key Responsibilities

• Strategic Communications Planning: Develop and implement comprehensive communications strategies that align with the organization s goals and enhance its strategic positioning.
• Agency Coordination: Manage and coordinate with external agencies, including social media, marketing, and branding teams, to ensure consistent messaging and alignment across all platforms.
• Media Engagement: Build and maintain strong relationships with local and regional media outlets to secure strategic media coverage and manage media engagements effectively.
• Content Development: Oversee the creation of high-quality content for press releases, speeches, presentations, and other communication materials.
• Brand Management: Ensure the organization s brand identity is consistently represented across all communication channels and campaigns.
• Crisis Communication: Lead crisis communication efforts, providing timely and effective responses to protect and enhance the organization s reputation.
• Performance Monitoring: Track and analyse the effectiveness of communication strategies and campaigns, providing regular reports and recommendations for improvement.br>
  

Qualifications And Skills

• Experience: 8+ years of experience in a reputable communications agency, with a focus on strategic communications, media engagement, and multi-agency coordination.
• Media Knowledge: Strong understanding of local and regional media landscapes, with established relationships in the industry.
• Strategic Thinking: Proven ability to develop and execute effective communications strategies that align with organizational objectives.
• Adaptability: Ability to work under pressure, meet tight deadlines, and manage multiple projects simultaneously.
• Education: Bachelor s degree in communications, Public Relations, Marketing, or a related field. A master s degree is a plus.