AI Marketing Manager VOGO - ABU DHABI GOLF RESORT AND SPAL.L.C - O.P.C

1. Strategic Planning:

• Develop comprehensive marketing strategies aligned with overall business

goals.

• Conduct market research to identify trends, opportunities, and competitive

landscapes.

2. Team Leadership:

• Lead and manage the marketing team, providing guidance, mentoring, and

support.

• Foster a collaborative and innovative team culture.

3. Campaign Development:

• Plan, execute, and oversee marketing campaigns across various channels,

including digital, social media, email, and traditional media.

• Ensure campaigns are cohesive, on-brand, and effectively target the intended

audience.

4. Brand Management:

• Manage and enhance the company's brand identity.

• Develop and enforce brand guidelines across all marketing materials and

channels.

5. Content Creation:

• Oversee the creation of engaging and compelling content for various platforms.

• Collaborate with content creators, copywriters, and designers to maintain a

consistent brand voice.

6. Digital Marketing:

• Develop and implement digital marketing strategies, including SEO, SEM,

social media, and email marketing.

• Analyze and optimize digital campaigns for performance and ROI.

7. Public Relations:

• Manage relationships with media outlets, influencers, and other industry

stakeholders.

• Develop and execute PR strategies to enhance brand visibility.

8. Budget Management:

• Develop and manage the marketing budget, allocating resources effectively to

achieve maximum impact.

• Monitor and analyze marketing expenses and return on investment.

9. Analytics and Reporting:

• Utilize analytics tools to measure and report on the performance of marketing

initiatives.

• Make data-driven decisions and adjustments to optimize marketing strategies.

10. Market Expansion:

• Identify opportunities for market expansion and growth.

• Collaborate with sales teams to align marketing efforts with sales objectives.

11. Event Management:

• Plan and coordinate promotional events, product launches, and trade shows.

• Ensure events align with brand positioning and marketing objectives