Allergan Aesthetics Senior Product Specialist

AbbVie Inc.

Key Responsibilities:

Health Care providers (HCP) relationship management:
Delivers expected performance and beyond in the Delta Region territory for AA portfolio
Creates a pre-call plan using SMART objectives & effectively evaluates calls and documents post-call
Uses evidence-based medicine skills during the call (clinical papers etc.); promotes visually by appropriate use of currently approved promotional aids
Effectively handles objections or concerns. Consistently gains a logical, reasonable call to action/close on every call
Educates medical providers and staff
Identifies, develops, and maintains disease state experts and speakers/advocates
Utilizes innovative approaches and resources to gain access to difficult to see HCPs and elevates results and outcomes to the brand team level through his/her Line Manager
Differentiates AAs value s proposition to all health providers assigned
Continuously strive to gain market intelligence: insights on HCP needs, expectations and environmental challenges, which are shared across the in-field teams and leverage to the Brand teams (e.g. dedicates significant effort to the questioning stage of the stakeholder interaction in order to capture valuable insights around needs and expectations)
Proactively and continuously aspires to serve HCP needs according to the company guidelines and compliance policies Clinical and Market Knowledge Development
Shares best practice to enhance AA business success across the Brand Teams
Proactively initiates, develops, and implements a growth plan to develop in current position and prepare for future opportunities
Demonstrates in disease, product, market, and competitive intelligence expertise
Has a deep understanding depth of the emerging multi-stakeholder environment Territory Management
Continuously analyses reports (CRM etc.) and field intelligence
Develops and continually reviews and updates a thorough engagement plan focused on key HCPs to exceed goals
Develops a cycle journey plan that optimizes coverage and frequency to key HCPs and ensures the ability to achieve call plan metrics
Accurately identifies HCP position on promotional cycle. Effectively targets and tracks resources to maximize business opportunities (budgets, samples etc.). Adheres to industry and AbbVie compliance requirements while managing the territory
Consistently achieves set call metrics (days in the field, target coverage and frequency, call rates etc.) to maximize outcomes
Maintains accurate sample accountability in line with policies. Completes all administrative tasks on time and accurately while meeting communication expectations as per guidelines (Dial in, e-mail etc.)
Works effectively in the territory with in-field teams
Networks in the district with the sales team to ensure support from other in-field roles or other identified roles within the organization to best address the HCP needs (e.g. coordinate with Medical Advisor and Clinical Specialists through the Sales Manager to ensure effective KOL management)
Responds to critical business opportunities and threats, leveraging his input to the Brand team through his/her Field Manager Skills
Develops a thorough action plan focused on key HCPs. Proactively identifies business opportunities. Allocates and adjusts resources to maximize outcomes. Plan includes creative, measurable tactics to gain access and deliver added value to HCPs
Develops and manages an ongoing cycle plan that improves team efficiencies and adapts to changing needs. Consistently achieves coverage and frequency targets
Utilizes knowledge of disease state, benefits over competition, patient type and product information during HCP and peer interactions. Demonstrates an in-depth knowledge of available resources and leverage knowledge to drive business
Proactively identifies HCP style and tailors all aspects of promotional model including resources to meet HCP s needs
Adapts to any promotional environment, HCP behavior and personality while maintaining rapport
Operates effectively in a matrix environment