Assistant Brand Manager Dove Men & Skin Cleansing Premium Formats Unilever
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Posted 3 hrs ago
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Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
As ABM Lead Dove Men+Care & Premium Formats, Skin Cleansing Arabia, you will:
- Own the Dove Men+Care business, driving end-to-end growth strategy, innovation pipeline, and market expansion
- Lead the male grooming acceleration agenda, unlocking ~€30M opportunity and building a scalable growth engine
- Own new premium format expansion across Lux, Dove, and Dove Men+Care (scrubs, oils, serums)
- Drive end-to-end innovation landing for both DMC and premium formats (from concept to in-market execution)
- Build social-first communication platforms to recruit new consumers and drive premium trade-up
- Identify and unlock white spaces across male grooming and premium formats, shaping future portfolio strategy
- Partner cross-functionally to ensure seamless delivery and scale-up of innovations
- the P&L of the brand across Arabia
Desired Candidate Profile
A minimum of 2 years of experience in marketing, with a proven track record of success
Strong understanding of business dynamics, with the ability to derive insights
Exceptional project management skills with a demonstrated ability to execute initiatives effectively, managing multiple stakeholders to ensure timely and complete delivery
Obsessive in consumer Intimacy and completely immersed in the world of the consumer, intimately understanding consumers current needs and curious about future needs.
Proven experience in leading cross-functional teams to successfully deliver projects from conception to execution
Experience in the development and launch of consumer and shopper-relevant innovations, as well as relaunching existing products
Strong analytical skills and comfort with data, enabling sharp identification of issues and opportunities based on available information
Ability to monitor progress and take decisive action. Willingness to thrive in a fast-paced, dynamic environment characterized by rapid growth and ongoing innovation within the portfolio.
Company Industry
- FMCG
- Foods
- Beverages
Department / Functional Area
- Marketing
- Brand Management
- Marketing Research
- Digital Marketing
Keywords
- Assistant Brand Manager Dove Men & Skin Cleansing Premium Formats
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Unilever
ABOUT UNILEVER
With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people we believe that when our people work with purpose, we will create a better business and a better world.
CATEGORY INTRODUCTION
Personal Care Arabia is the largest business in Arabia at €265m in size, with a unique market model with seven countries, six principal legal entities (of which three are partnerships involving local partners) and five distribution joint ventures across the geography.
JOB PURPOSE
this business-critical role, you will lead Dove Men+Care and premium format expansion across Skin Cleansing Arabia, driving high-value growth in a market where ~50% of value is premium and ~30% is super premium, with masstige growing at ~20%.