Assistant Director - Brand, Marketing & Communications (Assurance) Ernst & Young AE

This role requires you to have a creative as well as analytical mindset with the ability to strategize, plan and execute large scale, multi-location branding and communication campaigns both internally within EY as well as outside with our clients.

This role sits under BMC and requires you to work directly with MENA Assurance leadership as well as other regional and functional leads within Assurance under the guidance of the regional BMC Leader while collaborating widely with colleagues from BMC and other functions across the region. This role is open for Riyadh, UAE and Doha.

The role is responsible for managing the overall Assurance internal and external communication strategy, including supporting the development and execution of plans through proper channels in compliance with our global and regional branding guidelines and local laws while tailoring them to Assurance strategic priorities. These include our intranet and other digital channels, email communications, newsletters and webcasts, social media posts, collaterals and presentations as well as coordinating events both internal and external.

Your key responsibilities

• To formulate impactful and compelling communications strategies
• Craft messaging and narratives that effectively convey our brand story, values, initiatives and priorities to internal audiences which may at times include external stakeholders
• Act as a trusted communications advisor to the MENA Assurance leadership
• Build strong collaborative relationships with various internal and external stakeholders.
• Oversee the creation of compelling and engaging content for various channels
• Monitor and analyze communication performance metrics and analyze the impact of strategies and campaigns. Use data-driven insights to optimize communication efforts continuously.