Bengali- Speaking Regional Marketing Executive
XM
Employer Active
Posted 8 hrs ago
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Experience
2 - 7 Years
Job Location
Education
Bachelor of Business Administration(Management)
Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
We are looking for a dynamic, passionate and creative professional to lead and coordinate our fast-growing marketing function for the Bangladesh market. As a Regional Marketing Executive you will ensure the successful collaboration of different teams, and the timely delivery of projects. This is an excellent opportunity to join a fast-paced and international environment and take your career to the next level!
The main responsibilities of the position include:
- Define and create marketing strategies in collaboration with the business development team that are specific to regional needs, ensuring they align with the Company s overall objectives
- Build and manage the local marketing team, providing guidance, and support to execute marketing strategies effectively
- Lead end-to-end social and marketing initiatives strategy, content creation, publishing, and performance optimization
- Manage brand-safe community engagement and influencer partnerships with cross-functional teams
- Develop and implement demand, lead-generation and brand awareness marketing plans, including the rollout of strategic marketing campaigns
- Evaluate the success of these campaigns against predefined KPIs to measure effectiveness and adjust strategies as necessary
- Assist the Business Development functions in conducting market research in regions that require in dept knowledge and analysis during stages of new region penetration, taking into account each country s ethics, culture, customs, etc.
- Provide support for marketing events and exhibitions as required, ensuring a consistent and powerful brand presence
- Work closely with the headquarters' CMO to discuss and establish yearly marketing plans, ensuring regional strategies complement global marketing objectives
- Lead in ongoing marketing activities, supporting both the marketing team and other regional teams as necessary
- Stay updated with local and global marketing trends
- Ensure all marketing activities adhere to corporate brand guidelines, maintaining brand integrity across all regions
Desired Candidate Profile
University degree in Marketing, Business or a relevant field.
- At least 2 years of experience in a position with similar responsibilities.
- Native Bengali speaker and fluent in English
- Strong understanding of Bangladeshi market
- Experience within the financial services industry will be considered a strong advantage
- Strong understanding of digital marketing concepts, tools and platforms (such as Google Analytics)
- Proficient knowledge of Microsoft Office (Excel, PowerPoint, Word)
- Strong project management skills, with the ability to lead multiple projects simultaneously
- Outstanding communication and interpersonal skills
- Ability to think critically and take necessary actions
- Highly organised with the ability to multitask
- Strong team working skills
Company Industry
Department / Functional Area
Keywords
- Bengali- Speaking Regional Marketing Executive
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