Bilingual Content Marketing Executive
Skillupmena
Employer Active
Posted 7 hrs ago
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Experience
3 - 5 Years
Job Location
Education
Bachelor of Arts(Communication)
Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
- Develop and manage high-quality bilingual content aligned with brand positioning and business objectives.
- Create engaging and conversion-focused content for digital platforms including social media, website pages, landing pages, email campaigns, and marketing materials.
- Generate creative and impactful ideas for social media campaigns across different channels.
- Support lead generation initiatives through the development of landing pages, gated content, and email marketing content.
- Analyze content performance and recommend data-driven improvements.
- Collaborate with Sales, Design, and Product teams to ensure alignment of messaging with business and client needs.
- Assist in the development of marketing materials that support client proposals and presentations.
- Stay up to date with industry trends and content marketing best practices.
- Full professional proficiency in both Arabic and English (written and verbal) is essential.
- Ability to develop compelling, business-focused content tailored for corporate and government audiences.
- Proven experience in writing website content, including:
- Service pages
- Landing pages
- Blogs
- Case studies
- Experience developing B2B marketing materials such as:
- Company profiles
- One-pagers
- Pitch decks
- Whitepapers
- Client success stories
- Ability to repurpose long-form content into multiple formats suitable for various digital channels.
- Bachelor s degree in Marketing, Business Administration, Communications, or a related field.
- Proven experience in content marketing or digital marketing roles.
- Solid understanding of SEO principles and website content optimization.
- Strong analytical mindset with the ability to translate performance data into actionable improvements.
- Experience using content management systems is a plus.
- Ability to contribute to content strategy development aligned with lead generation and sales objectives.
- Experience collaborating closely with Sales teams to develop proposal-support and account-based marketing content.
- Ability to conduct industry and competitor research to inform content direction and identify new creative opportunities.
- Experience supporting Account-Based Marketing (ABM) initiatives is an advantage.
Desired Candidate Profile
Company Industry
- Education
- Training
- Teaching
- Academics
Department / Functional Area
- Marketing
- Brand Management
- Marketing Research
- Digital Marketing
Keywords
- Bilingual Content Marketing Executive
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Skillupmena