Brand Manager
Gathern
Posted on 13 Apr
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Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
Key Responsibilities :
- Own and execute Brand Strategy and rollout of integrated brand campaigns.
- Own media planning alignment with agencies across digital, offline, and performance channels.
- Manage influencer strategy, including selection, partnerships, and performance tracking.
- Oversee brand research, including tracking studies, consumer insights, and competitive analysis.
- Monitor brand health metrics such as awareness, TOM, consideration, and usage.
- Work closely with the Creative Manager to ensure campaign ideas are executed effectively.
- Manage agency relationships across media, sponsorship, influencer, and research partners.
Desired Candidate Profile
Qualifications :
- Education: Bachelor s degree in Marketing, Business, Communications, or related field
- Experience: 5 8+ years in brand management, marketing, or related roles
Company Industry
- Hotels
- Hospitality
Department / Functional Area
- Marketing
- Brand Management
- Marketing Research
- Digital Marketing
Keywords
- Brand Manager
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