Brand Manager

Sweater

Key Responsibilities

• Develop and strengthen the overall brand identity and market presence.
• Create and implement operational and marketing strategies aligned with business objectives.
• Lead brand growth and expansion initiatives across different markets and channels.
• Develop and enhance the franchise model, including franchise documentation and operational frameworks.
• Build scalable growth plans and identify new business opportunities.
• Collaborate with internal teams and external partners to ensure consistent brand execution.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Monitor brand performance, customer engagement, and campaign effectiveness.
• Ensure brand consistency across all customer touchpoints and marketing materials.

• Bachelor s degree in marketing, Business Administration, or a related field.
• Proven experience as a Brand Manager or in a similar strategic marketing role.
• Strong experience in brand development and business expansion.
• Experience in creating operational and marketing strategies.
• Experience in franchise development and management is highly preferred.
• Strong analytical, communication, and leadership skills.
• Ability to manage multiple projects and work in a fast-paced environment.
• Previous experience in the car wash, automotive care, or related industries is a strong advantage.