Co-Brand Product Manager
Client of Outsized
Employer Active
Posted 10 hrs ago
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Nationality
Any Nationality
Gender
Not Mentioned
Vacancy
1 Vacancy
Job Description
Roles & Responsibilities
Product Strategy & Development
- Define the value proposition of the co-brand product in alignment with both partners' brand strategies.
- Lead the end-to-end product lifecycle from ideation to launch and post-launch optimization.
- Conduct market and competitor analysis to guide product positioning and differentiation.
Partner Management
- Serve as the primary liaison between the bank/card issuer and the co-brand partner.
- Negotiate product features, marketing budgets, revenue share agreements, and joint go-to-market plans.
- Manage the partner relationship to ensure alignment and resolve issues collaboratively.
Go-To-Market & Marketing Support
- Collaborate with marketing teams on campaigns, card acquisition strategies, and brand alignment.
- Support the design of onboarding journeys and promotional activities to drive customer acquisition and usage.
Portfolio Management & Optimization
- Monitor product performance (spend, acquisition, attrition, profitability).
- Track and analyze key metrics: activation rates, spend per account, portfolio profitability, etc.
- Recommend and implement enhancements to drive growth and engagement.
Compliance & Risk
- Ensure co-brand programs comply with internal policies, regulatory requirements, and card network rules.
- Work with legal and compliance teams to ensure partner agreements and product materials are compliant.
Cross-Functional Leadership
- Work closely with teams across product, marketing, risk, legal, finance, operations, and IT.
- Coordinate onboarding of new co-brand partners including card design, tech integration, and operational readiness.
Desired Candidate Profile
Roles & Responsibilities:
Knowledge and Experience/strong> /p>
- 5 8 years of experience in card product management, preferably in co-brand or affinity programs.
- Experience working with card networks.
- Strong understanding of P&L drivers in card portfolios (interchange, interest income, acquisition cost, etc.).
- Proven ability to manage complex partnerships and multiple stakeholders.
- Bachelor's degree in Business, Finance, Marketing or related field.
Company Industry
- Banking
- Financial Services
- Broking
Department / Functional Area
- Product Development
- Product Management
Keywords
- Co-Brand Product Manager
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Client of Outsized
Our client a Global Payments Firm is currently engaged in a project for a leading bank in Saudi Arabia. To support with this, our client is looking to onboard a Co-Brand Product Manager to join there team.