Commercial and Marketing Manager Dr soliman fakkeh hospital

Commercial Strategy & Revenue Growth:

• Develop and execute the commercial strategy for DSFH NEOM in line with hospital business plans and group objectives.
• Drive revenue growth across key service lines through pricing strategy, volume optimization, and market expansion initiatives.
• Identify new revenue opportunities including corporate accounts, government contracts, insurers, employers, and strategic partnerships.
• Support service line profitability analysis and business case development for new services and centers of excellence.

Marketing Strategy & Brand Positioning:

• Lead the development and execution of the hospital s marketing strategy in alignment with Fakeeh Care Group brand guidelines.
• Position DSFH NEOM as a premium healthcare destination aligned with NEOM s vision for innovation, sustainability, and world-class services.
• Oversee marketing campaigns, launches, and always-on initiatives across digital, PR, events, and partnerships.
• Ensure consistency of messaging, visual identity, and patient experience across all touchpoints.

Market Development & Partnerships:

• Build and manage relationships with key stakeholders including insurers, corporate clients, government entities, and NEOM ecosystem partners.
• Represent DSFH NEOM in external forums, exhibitions, and strategic meetings.
• Collaborate with medical leadership to promote centers of excellence and specialized clinical offerings.

Performance, Analytics & Reporting:

• Monitor commercial and marketing KPIs including revenue growth, payer mix, patient volumes, market share, and campaign performance.
• Prepare regular performance reports, forecasts, and insights for hospital and group leadership.
• Use data and market intelligence to optimize strategies and inform decision-making.

Budget & Resource Management:

• Develop and manage the commercial and marketing budget for DSFH NEOM.
• Ensure efficient allocation of resources with clear ROI measurement.
• Coordinate with group-level vendors, agencies, and unified contracts where applicable.

Collaboration & Governance:

• Work closely with Group Marketing, Group Commercial, Finance, Operations, and Medical Affairs.
• Ensure adherence to Fakeeh Care Group policies, brand governance, and healthcare regulations.
• Act as a local brand and commercial guardian while supporting the group s hub-and-spoke operating model.

Other duties as assigned within the scope of the job.

• Strong coordination and project management skills within marketing environments.
• Excellent communication and stakeholder management abilities.
• Strong attention to detail and brand compliance.
• Ability to manage multiple initiatives and deadlines simultaneously.
• Proficiency in Microsoft Office Suite and marketing coordination tools.